Businesses are betting on big data analytics as the way forward for success. As a relatively overhyped technology, big data has not yet been fully exploited. With that said, evident are the major roles that big data is playing towards the success of future enterprises. The revolution has not been an easy one, with industries […]
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Navigating the social media marketing (SMM) world isn’t as complicated as you might think. That is, if you know how, when, and what to say and do to generate the results you want out of your marketing campaigns. However, despite the straightforwardness of implementing a successful marketing campaign, no one is immune to committing social […]
Today in the world, we all are on the journey of shifting from desktop to smartphone. The web applications are migrated to smartphone applications, or we can say are replacing into Mobile Applications and having a quality Internet Access on. Mobile applications are moderately coming to be a part of human life, and having a […]
A brand is more than just its logo. People often tend to confuse the two and try to equate a brand with its logo. However, a logo is just a symbol that represents the brand. It is not the brand in total. The brand represents the goals, mission and objectives of a company and also […]
Today, building your personal Brand Creation is similarly as imperative as building your organization’s brand – However, it may even be progressively vital. Consumers need to hear the story behind the authors – the disappointments, battles, and achievements. This implies putting yourself out there and marketing yourself notwithstanding your business. My organization is propelling another […]
Color is powerful when it comes to print marketing. Although it could be imperceptible to your logical brain,your company’s logos, branding and other offers of print advertisement rely on color as a valuable asset to evoke certain emotions in viewers. Therefore, the power of color is both emotional and practical since almost 93 percent of […]
Did you know that there is a “Rule of Seven” in the world of marketing which claims that a consumer needs to come across a brand at least times before they are ready to make a purchase? Brand visibility not only helps increase your conversion rate but also improves your brand overshadow other competitors and […]
Whether you are looking to reinvent an existing website or you have finally decided to take the plunge into the lucrative world of online retail sales, you need to start off from a firm footing. One major (and sometimes confusing) concern involves how you will be able to select the best e-commerce theme for your […]
Reusing is one of the many ways to keep the environment clean. The most effective way to reduce any kind of waste is not to create in the beginning. Making a new bag all together requires lots of investments in terms of energy, production cost, and material. As a result, using reusable bags becomes the […]
A typical marketing conundrum for many companies is gauging how effective their marketing strategies actually are. Logo and brand recognition is at the very top of the tree for all businesses in all forms of marketing. All of us at some stage in our lives use something with a logo on it. Some of these […]