In the current business environment, which is highly competitive creating leads that are of high quality is essential to any B2B company’s success. Yet, B2B lead generation can be a difficult task, especially when faced with lengthy sales cycles and difficult-to-reach decision-makers. To overcome these obstacles companies must be aware of the key elements for […]
Probably, if you’re anything like our digital marketing team, you’re currently running or have run Facebook ads in the past, and it’s likely you’ve experienced some great campaign wins, as well as some campaigns (or spends) you wish you could have taken back. Today’s article focuses on some of the wins from 16 of the […]
Being an ambitious entrepreneur and bootstrapping a viable business, it’s imperative for you to be equipped with a comprehensive understanding and knowledge of the fundamental variables that play a pivotal role in determining both the internal and external environmental conditions congenial for your business. These help you in enhancing your business potentials, drive significant revenue […]
Besides a clean and healthy environment, you must have a set of basic equipment in your place of business. Every business organization, regardless of its size or nature of operations, needs furniture, office stationery, common supplies, and computers. But, there are other types of equipment as well that are just as important. Here in this […]
Marketing Funnel has got a pivotal role to improve business sales. It gives you a roadmap to turn your prospects into loyal consumers. Nowadays, consumers are well informed, empowered, and connected. Hence, it is essential to understand the marketing funnel to grow leads and improvise conversions. About 68% of businesses have not yet figured out […]
In the last few years, social media platforms have pivoted heavily towards video content. People are producing and consuming video content more than ever before. It is possible to create engaging video content instantly. Not just that, it is also possible to make the video go viral if you do things systematically and in the […]
As a business owner or digital marketer, it’s essential to have a well-rounded social media presence. But with so many different platforms and strategies to choose from, managing your social media can be daunting. To help you make the most of your social media in 2022, we’ve compiled a list of the top 6 social […]
Xerox first introduced it around the mid-1970s. The need came up because the management activities took over too much of the time. The team could not focus on their primary task, i.e., selling. The primary role was to free sales teams’ tasks. However, in today’s world, where sales teams are the driving force of businesses, […]
How would you describe your company culture? Is it friendly, open, or competitive? If you answered yes to these questions, you might want to consider using a staffing agency. A staffing agency is a third-party service that connects employers with temporary workers. They provide a wide range of services, such as recruiting, screening, scheduling, payroll, […]
The growing number of mobile users is impacting the amount of revenue this industry used to have. As per appventurez, mobile apps revenue will be around $582 billion by the end of 2021. That’s a huge number and if you’re in the SaaS business your business space is going to be more mobile-friendly in the […]