With community restrictions and quarantine in place due to the global COVID-19 outbreak, live streaming has become more popular in record numbers. It is a great avenue to create and promote content, whether it’s about food, shopping, gaming, entertainment, news, or even the most trivial Q&A. Aside from its income-generating benefit, live streaming offers a […]
There have been a myriad of transformations throughout the globe in 2021, and the growth of technology has indubitably been the most imperative change. Tech has become increasingly more essential to the growth of our society, and as the 21st century progresses, this change will only continue even further. There are numerous ways that this […]
Marketing is an essential part of business. Without it, no business will survive. Marketing refers to activities that a business undertakes to advertise the sale or purchase of a specific product, service, or offer. Marketers determine the strategies to reach their target markets and create advertising strategies. Marketing is the primary way of selling goods […]
The COVID-19 pandemic has uprooted people from their jobs. It is estimated that as of April 2020, about 87% of events professionals have cancelled events due to the pandemic, according to data by the PCMA. With 70% of businesses moving face-to-face events to virtual platforms, it is undeniable the hardest blow was dealt to the […]
Amazon is the king of online shopping sites. According to online shopping statistics, an average Amazon Prime member spends $1,400 each year on Amazon. Amazon is a powerful platform with great options to sell your products, and that’s why the competition is tough. If you believe your products will have a hard time gaining proper […]
Search engine optimization or SEO is a topic that never gets old and a vital aspect of every business. Several tactics can help you improve your SEO, from using backlinks, optimizing your site for mobile, keywords, etc. However, many website owners don’t know that social media is also key to SEO success. Social media and […]
A brand’s user interface (UI) encompasses the text, images, fields, buttons, and other elements a person interacts with when using a website or application. It’s easy to understand why the UI could shape people’s impressions of a company. However, the role of cloud computing in UI is an aspect that often gets overlooked. Here are […]
In recent years audio content of all kinds has become incredibly popular, and podcast is one of them. Even though they have to compete with other well established content delivery platforms such as videos and blogs, podcasts are rapidly growing in popularity across the world. Podcasts have made a name and place for themselves by […]
Over the last decade, the shift towards online shopping has significantly increased. In fact, e-commerce sales are projected to grow by up to $6.54 trillion in 2022. Today, COVID-19 has made online shopping the new normal. It skyrocketed the growth of the e-commerce industry as lockdown forced almost everyone to shop online – some for […]
Instagram for business has, in recent years, emerged as a powerful tool for marketing professionals looking to drive brand recognition and sales. In fact, seventy-five percent of marketing professionals are determined to make full use of Instagram’s nearly 849 million strong advertisement users to sell their products by the end of the year. While you […]