Only a few years before, the social media manager position was not even a career or a profession. It didn’t exist. Facebook was hardly a year previous and was still simply a path for people to connect to other people online. The idea of social media marketing wasn’t inside the lexicon. Fast forward several years […]
Since almost half of the world population is actively using social media now, only the sky is the limit for your business development. With social media, you can hypothetically reach them all, but surely you need a strategy. In this article, we are going to tell you how to grow your social media business with […]
Launching your very own business is an intimidating but exciting prospect. There are so many ways it could go right, but also so many ways in which it could go wrong. There are, of course, things you can do to prepare for either eventuality. There are also lessons you need to consider if you’re going […]
It doesn’t matter what business you are in. If you want to acquire customers, generate revenue, and establish a sharp brand image, you will need a website. A small business that makes an average revenue of $3.6 million can increase its revenue to $5.03 million by having its own website. A food and beverage company […]
Every business owner and marketer strives to attract more customers that will increase the base you already have. Even though attracting new customers is more difficult and expensive than retaining existing ones, it is still worth it. Here is how to attract more customers with age-old and cutting edge techniques. #1 Automation Apps Automation apps […]
Are you utilizing the power of social media as a part of your hiring process? If you’re not, you’re in the minority. According to a 2017 study by Career Builder, 70% of all companies are now using social media as a hiring tool. The HR professionals who use only the job sites might see this […]