The power of social networks: 10 Best Social Media Strategies for Promoting Your Fashion Brand

Snapchat, Instagram, Twitter, Facebook, TikTok… The list of social media platforms is endless.  And the world has fallen prey to them all. As of January 2020, there are 3.80 billion social media users worldwide. That’s a more than 9% increase since last year- amounting to 321 million new users. Moreover, on average, a person spends […]

How to Establish an Effective Instagram Marketing Strategy?

With over 1 billion monthly active users, Instagram is an absolute goldmine for businesses of all sizes. From community management to social selling and loads more, there’s a reason why Instagram is the biggest social media network on the planet amongst consumers and business. Because of this, you can’t afford to use Instagram and just […]

From Zero to Hero: Launching a Successful Online Store

Starting an online store can be a daunting task, especially for beginners who may not have prior experience in e-commerce. However, with the right guidance and a step-by-step approach, anyone can launch a successful online store. In this article, we will walk you through the process of going from zero to hero in the world […]

How to advertise in Instagram: write a correct brief to influencers

What is a brief (or technical task) for an Instagram influencer? This is an instruction for an influencer, which is written by the advertiser. A brief for an influencer can be written in free form: a file in Google Docs or a simple message in Direct. Another option is to make a technical task part […]

12 Small Business Tools that are Perfect for Businesses on a Budget

Being an ambitious entrepreneur and bootstrapping a viable business, it’s imperative for you to be equipped with a comprehensive understanding and knowledge of the fundamental variables that play a pivotal role in determining both the internal and external environmental conditions congenial for your business. These help you in enhancing your business potentials, drive significant revenue […]