Are you bored of spending loads of time on mundane marketing tasks and still don’t achieve the desired results? Indeed, it’s the correct minute to give your hands shot mechanization forms, you can concentrate on things that matter and lift your sales.
In this article, we will be looking at the best marketing automation tools that help you to boost your sales and get you a smoother business flow. Let us first know what marketing automation is all about!
Marketing Automation
The marketing automation is defined as using variant tools for automating repetitive tasks thereby saving more time and providing a personalized experience to the customers.
In the marketing departments, all the team members are seen to be performing the same task of sending out emails, content posts on social media, run ad campaigns, track user behavior and much more daily. With the help of automation software, all of these mundane tasks are done for you without any hassle. It seems tough when it comes to selecting an accurate marketing automation tool.
OptinMonster
It is perhaps the best apparatus for automating your sales marketing process by catching leads and changing over your site traffic into paying clients. If you are looking forward to less abandoned carts and increase your email list by boosting conversions then this tool is the right choice for you. It comes with the powerful exit-intent feature that helps you convert abandoning purchasers and generate smart triggers to display personalized messages to the potential customers.
The tool is most suitable for small businesses, blogging sites, e-commerce store and a marketing agency where automating the process of capturing and converting leads helps to boost your website’s conversions.
Drip
It is the leading e-commerce marketing automation tool that provides a CRM to focus on growing with your online store to boost sales. Automating emails using Drip and using its segmentation feature adds a personalized and automated marketing strategy. The tool is very easy to integrate with any e-commerce platform such as Shopify and WooCommerce and also provides wider connectivity with third-party platforms like Gravity Forms.
If you own an online store then Drip can be a suitable option for you as it is very easy to use and loaded with alluring features.
Sendinblue
If you are looking to automate your workflows then this tool is useful due to its all-in-one marketing features. Using this tool, you can set rules and conditions for your automated tasks such as sending a mail, SMS text, email marketing, SMS marketing, CRM, live chat, adding contacts, analytics about the users or updating data.
The tool provides a clean and user-friendly interface which means that any individual with a website or small business or marketing can make use of it and enjoy the attractive features.
WPForms
It is a standout amongst other WordPress plugins that lets you make lovely structures without a requirement for designers or coding stuff. Avail the simple drag and drop builder to design a customized form for your WordPress site and even automate the process of collecting leads to grow your business. Utilize its least complex templates and insert them anyplace on your site to produce the email and lead naturally.
Likewise, the WPForms can be coordinated with outsider email administrations like Drip or Constant Contact to streamline the whole email accumulation and management. It is a type of plugin that can be used anywhere no matter the size of your business or organization without spending more bucks on hiring an expert.
SeedProd
It is a leading WordPress plugin of creating all of your ‘Coming Soon’ pages for generating the leads on an automatic basis before the website launching. Being anything but difficult to utilize and real-time builder tool, it enables you to make pages inside a couple of minutes.
The tool is useful for any individual who wishes to dispatch another site and in any event, for the current organizations to make hyper before propelling another piece of their site.
HubSpot
Being a mainstream marketing automation software, it helps automate your content marketing and investigating business development. Utilizing this, you can automate all your email campaigns, make work processes and schedule emails by taking care of your inbound showcasing with a solitary software.
Hubspot offers a clean and simple user interface to work with and understand the visitor’s behavior to create automated content offers at scale. It is suitable for all types of businesses be it a startup, e-commerce store, small business, nonprofit or corporations.
Salesforce
It is a CRM that offers plenty of features to use all of the automated processes. Probably the most grounded highlight is Salesforce Customer 360 for teaming up your marketing, web-based business, IT and client support efforts to upgrade the client experience.
The tool comes with the immense benefits of AI-powered marketing cloud tools to understand customer intent and a lot of other stuff. It also offers a huge variety of products that are suitable for all business types.
Pardot
This tool has become a part of Salesforce and considered as one of the best B2B marketing automation tools to help you generate more business by boosting up the sales. Utilizing this tool, you can computerize the whole marketing efforts, produce leads and oversee work processes by utilizing a solitary CRM.
With the assistance of Pardot, you can finalize your deals a lot quicker just by making a rundown of leads and supporting them through automated messages. It consists of an AI-powered feature called Pardot Einstein where you can find leads which is most likely to convert, analyze the user behavior and get insights about your marketing campaigns.
Wrapping Up
Here, we come to the end of the article. We hope you have figured out the right marketing automation tool for your business. In the initial stage, you might find it difficult to become comfortable with it but as time passes by, these tools will help you automate the mundane tasks to get your spare time for working on a few creative ideas. Keep learning till then!
Joanna Baretto is a Business Analyst at Tatvasoft.com.au, a web development Company in Australia. She has been working for five years in a Technological domain. Her work across multiple disciplines broadly addresses the narratives of techno experience. She is unicorn enthusiastic. You can visit here to know more about her Company.