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Business Feature Story

Helping B2B Business Move Toward D2C: Why It’s Not as Simple as Doing a Quick Redesign

More consumers are expecting businesses to maintain an online presence and offer products and services to online markets, leading traditional B2B businesses to shift some or all their business to ecommerce to keep up with demand.  Though the D2C model seems like it should be exclusive to B2C brands, many B2B brands can add new […]

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Feature Story Social Media & Marketing

Game-Changing Tips for Obtaining a Lot More Followers on Instagram

With a huge variety of influencers and brands showcasing their web content on Instagram, it became one of the most preferred social networks platforms. The involvement price on this system is very high as contrasted to various other social networking websites. Which’s why businesses utilize the power of Instagram or IG to market their product. […]

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Social Media & Marketing

Look at the Engagement Rate of an Influencer, Not Just Their Follower Count

If you ask yourself the characteristics that make someone an influencer, the very first thing you’ll probably imagine is that they have lots of people following them on social networks. It’s not necessarily wrong, but that’s not the only thing that makes someone an influencer these days, either. Nowadays, social media influencers have to keep […]

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Feature Story Technology

Top Business Intelligence Tools in 2021

The rise of social media has also permanently altered marketing. Business organizations spend 5% to 12percent in terms of one’s overall sales on advertising, with B2Cs having to spend and over B2Bs. The process of extracting implementable information from large to notify decision-making has been referred to as business intelligence (BI). This is at the […]

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Technology

Dynamic content: a guide to writing quick emails

Dynamic content is closely related to personalization. It provides its most visual implementation. Being changeable content (text, image, video), it is able to adapt to the priorities and characteristics of the user. This is probably why 65% of marketers consider it the most effective personalization solution. Therefore, we decided to tell you how to implement […]

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Technology

Build an On-Demand Food Delivery App Like DoorDash

The emergence of Covid-19 has broadened the spectrum of on-demand food delivery apps. Once considered a luxury, food home delivery has now entered mainstream. Almost everybody with access to the internet and a smartphone have ordered food online by using a food delivery app.  Food delivery apps like DoorDash have stepped up their operations due […]

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E-commerce

Why does an eCommerce Platform need CRM?

To reach your target audience in the highly competitive eCommerce market, your company must find a way to stand out. Understanding your target audience and communicating effectively with them might help your business grow and earn more money. Using a management tool, you can try to collect and analyze data about your clients to make […]

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Web Design & Development

How Understanding the Customer Journey can Result in Better Web Design

Usually, the customer journey is of interest to marketing people. So, it is a bit confusing to figure out what it has to do with web design. Today, web designers should be familiar with the customer journey as that helps to design websites better. You must already know that a customer takes some time to […]

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Business

Small Ways Businesses Can Give Back

After the past year we’ve experienced, most small businesses that are still surviving are only doing so by cutting costs and trying to save money where possible. While your company might not be thinking about giving back to charity right now, it is more important than ever and doesn’t necessarily require donating money. From volunteering […]

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Business

Start An Online Business In 5 Simple Steps

The digital world has opened up opportunities for so many of us to take the leap and pursue our passion for being our boss. Starting a business would mean capital and resource-intensive decisions and planning; starting a business online is slightly easy. With the rapid growth in supporting technologies, establishing and growing an online business […]