Did you know that there is a “Rule of Seven” in the world of marketing which claims that a consumer needs to come across a brand at least times before they are ready to make a purchase? Brand visibility not only helps increase your conversion rate but also improves your brand overshadow other competitors and […]
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Whether you are looking to reinvent an existing website or you have finally decided to take the plunge into the lucrative world of online retail sales, you need to start off from a firm footing. One major (and sometimes confusing) concern involves how you will be able to select the best e-commerce theme for your […]
What first comes to mind when hearing about an international business? For most, it’s a multinational company or maybe an enterprise that has a worldwide approach to the markets, production and/ or operation in one or more countries. With that in mind, here is all you need to know with regards of how to purchase […]
Social media is considered to be one of the most powerful mass media tools in existence, yet many entrepreneurs and business leaders focusing on their local market fail to recognize the enormous potential of social media for their small business. The truth is that, quite simply, social media can put any business on the proverbial […]
The world of online marketing is expanding at a rapid pace.The business owners who were previously only focused on offline marketing have started giving more attention to online marketing platforms. These online platforms are apparent in the form of shopping sites as wellas e-commerce websites. The main idea behind the creation of such virtual platforms […]
London, the big UK capital is inarguably among the top 5 best cities in the world. The city has a huge history, which you can tell from the lavish prehistoric buildings that date as far back as the 12th century. Well, considering that it is also one of the most expensive places to live in, […]
Over the last decade, there has been a shift in paradigm from an analog to a digital realm. With more and more people relying on online information, the need for digital marketing has become inevitable for businesses worldwide. It has transformed into a window of opportunity for companies to reach out to a wider audience […]
Regardless of how manufacturers promote their products or what salesmen or women tell you when purchasing your server or desktop computer, these are still fragile machines and should be treated as such. During an unexpected power surge and subsequent power failure, your computer will immediately shut down. This will cause the hard drive (the essential […]
So your business is growing and you find yourself having to deal with people from different languages and cultures. What do you do? Do you just go to a dictionary or even Google translate to help you? The wisest decision you can make is to hire interpreters to do the job for you. Here are […]
They dominate the headlines within business news. They are on everyone’s radar. But what distinguishes a business leader from one that is worth following than another? The constant changes within business environment through new technologies and innovations all stand as impact to an organisation. However, it is the strategy and decision making that is critical […]