Planning is essential for the success of any business. In business circles, strategic planning refers to a process in which an organization construes its strategies and makes decisions concerning the allocation of resources to plans set forth by the business. A strategic plan can break or make your enterprise; thus you must put in lots […]
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People outsource tasks to others and expect them to be done on time. They think of service providers less like people and more like machines – they want a “set it and forget it” type atmosphere surrounding the work they need done. Sometimes, things happen. Service providers cannot meet an important deadline, sometimes due to […]
A good website is always a priority for any business to grow its ROI. Good website includes all the features and functionality a visitor is looking for. If a website consists all details about the business and its working procedure, chances of driving visitors are very high. Visitors always look for a website that is […]
With so much information around us at all times, people are becoming more specific about what they what and how they want it. Generic optimization methods that only take care of tags, headers and keywords are not enough. People are looking for results about specific regions, brands and times. It is a result of the […]
The popularity of mobile apps is increasing day by day regardless of the type of smartphone and operating system. Companies are spending thousands of dollars for mobile app development which truly improve their brand loyalty and position in the market. But in order to compete in a highly competitive market and with too many strong […]
Marketers who work day in and day out promoting their business on different platforms have the only goal in mind and that is to drive their user engagement. No matter what the platform or channel is, whether it is offline or online, the effort always is to drive more customers and clients to the brand. […]
Online shoppers want to feel that they are getting their money’s worth. As such, pricing products is taken very seriously by e-commerce stores. It is one of the top agendas in any e-commerce company. Conventional wisdom says, going for either cost-based pricing or value-basedpricing is the right move forward for e-commerce pricing strategy. But is […]
Using social media is a way to keep your customers engaged with your brand. Your biggest followers would regularly like to see what you’re up to, and what you’ve got in store for them. While it sounds like fun to go on social media every once in a while, any social media marketing company knows […]
The digital world is evolving, and so does the aspiration for genuine human connection. The same goes with all businesses. Sometimes, potential clients just want to hear from you instead of communicating with you through email. You may be one of those smart marketers who continue to rely on telephones, even if it is considered […]
Do you know how many hours an average person use their mobile a month? 87 hours a month, according to the experts at the Flurry Analytics. That’s about 90% of time spent using apps on mobile phones. If people are spending that many hours using their mobile apps, then, why aren’t you making profits? There […]