For the last 10 years, there is a deluge of startups in different areas with most startups being focussed on technology and the internet. When you see now, only 1 in 10 startups that started five years back is still functioning. Closure of a startup can have many reasons, but the predominant reason according to […]
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Today, there exist many Data-rich organizations which have spent huge investments, a significant time for building and handling CRM systems. But out of many, only very few organizations have identified their customers and grouped related info of each customer under “Single Customer View”. Besides, a considerable per cent of other companies hasn’t achieved Single Customer […]
Lead nurturing is the process of getting leads warmed up and preparing their minds to make a purchase. In this article, you will find 4 effective lead nurturing tips through which the process of lead nurturing can be optimized. If you’re short of ideas about lead optimization, ensure that you read the details of this […]
The rising affluence of social media platforms such as Instagram and Facebook have culminated in the emergence of a multitude of fashion companies around the world. For the first time, the advent of this technology has allowed for business owners, without the resources and funds to open a physical store and hire employees, access to […]
E-receipts have gained popularity over the years with some firms going paperless. The receipts first came into play when online sales became a thing, but now even physical shops are giving their clientele this option. They are ideal for shops that operate purely online or for customers who tend to lose their physical receipts. When […]
When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]
In a 2014 post on T-Sciences, it was revealed that a human brain process images 60,000 times faster than text. After all, we are visual by nature. Which also explains why 80% of marketers use visual content in their social media marketing. In today’s world, that is cluttered with a lot of content, and visual […]
Email is one of the most effective ways of professional and personal communication. No matter how much technology evolves, an email will hold its position as one of the efficient and convenient media of transferring data across an online network using the internet. It can prove to be a great benefactor when it comes to […]
Marketing is one of the most important things for any business and hence a lot of care should be given to marketing by all the business owners. The implementation of effective marketing strategies would result in the development of the business which is the ultimate target of all the owners. For example, you can consider […]
Regardless of what industry you’re in, lead generation often feels like a constant battle. From retail sales to consulting services, businesses should be doing everything they can to capture lead information, nurture those leads, and convert them into sales. If you’re in the roofing business, you know just how important it is to build strong […]