For the last 10 years, there is a deluge of startups in different areas with most startups being focussed on technology and the internet. When you see now, only 1 in 10 startups that started five years back is still functioning. Closure of a startup can have many reasons, but the predominant reason according to […]
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Technology is changing over the years industry to industry phenomenally. The healthcare industry has been witnessed with rapid technological changes. Internet of Things (IoT) in healthcare is driving the present healthcare business development and demonstrating the way for the next generation. IoT is transforming the healthcare app development industry to the next level. IoT applications […]
For online stores, the goal that they all try to aim for is to get customers to visit your store rather than another company’s. Aside from SEO tools and PPC advertising, there are over a dozen tactics you can try to help your traffic increase and generate more business without any expenses, but for the […]
As a business, there is no doubt that understanding who your actual and prospective customers are is essential when it comes to drawing up a marketing strategy. Your website is your key tool for engaging with your target audiences. So it makes sense that, when considering web design options, you need to first consider who […]
Gone are the days when people used to depend on paper and pen. Digital files have almost completely replaced papers and physical documents both in corporate and personal space. However, this migration from physical information materials to digital files has also increased the chances of data loss due to various factors. For example, a sudden […]
In the past two years, the number of mobile users has increased rapidly and the calculations are still active. India ranks second in the number of active mobile users in the world. Of the six billion cellphones in the world, around one billion are used in India, according to 70% of India’s current population. About […]
With a customer relationship management solution, the idea is to maximize leverage for sales and marketing teams while reducing hassle. While customer relationship management systems have been around for a long time, choosing the right software and configuring it to meet your needs can still be tricky. Selecting the wrong fit or making deployment mistakes […]
When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]
Over the previous years, the market of information technology has been seeing a rapid evolution in every state and form. This has consequently affected how various startups and enterprises work as well, leading to different structures and hierarchies coming into place. One of those changes has been the existence of multiple departments within a single […]
In a 2014 post on T-Sciences, it was revealed that a human brain process images 60,000 times faster than text. After all, we are visual by nature. Which also explains why 80% of marketers use visual content in their social media marketing. In today’s world, that is cluttered with a lot of content, and visual […]