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Business

Why Online Business Is More Effective Than an Offline Business

One of the most critical decisions you need to make if you are starting a business is starting an online or offline business. There are many things that you need to consider before deciding. You have to deliberate the benefits you’ll get when you set up either of the businesses. This article informs you why […]

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Feature Story Technology

Top Business Intelligence Tools in 2021

The rise of social media has also permanently altered marketing. Business organizations spend 5% to 12percent in terms of one’s overall sales on advertising, with B2Cs having to spend and over B2Bs. The process of extracting implementable information from large to notify decision-making has been referred to as business intelligence (BI). This is at the […]

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Business

Solar for Small Business: 4 Ways to make the most of the sun to grow your business

The future of energy consumption rests with solar power. Solar is a renewable energy source that can be created virtually anywhere that the sun is shining. The problem is that small businesses often do not see the incentive to invest in solar. If your business is a work from home entity, uses rental space or […]

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E-commerce

How to Build a Successful eCommerce Advertising Strategy

eCommerce has revolutionized the business world. Today companies can easily buy and sell products/services over the internet. eCommerce advertising is about the online promotion of products and services that you are offering. It’s the process of designing and implementing proven strategies that encourage your customers to buy from you. Advertisement can be done using many […]

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Business

Why Food Franchising in India Works

Food and family are possibly India’s two biggest obsessions. Needless to say, Indians are extremely impassioned about food to the extent that food is not just limited to feasting for them but also attracts focus while fasting. This is why a blend of food and business has come out to be a successful model over […]

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Technology

Helping Entrepreneurs to Create Better Customer Experience with AR

Introduction Customers are the true asset of every organization. According to you, what is the top requirement for maintaining a healthy relationship with them? The answer may cover a range of options. It includes satisfying their needs, problem resolving nature, shows a positive attitude, and the list goes on. In this unending list, connectivity is […]

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Business SEO

4 Ways in Which SEO Makes Your Small Business Fail-Proof

Search engine optimization is nonnegotiable for businesses with an online presence. Visitors are likely to visit a site that appears higher in search rankings, while those that are listed on the second and any other pages will have considerably less traffic. The first page of search engine rankings does not have to be unattainable. With […]

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Web Design & Development

How Understanding the Customer Journey can Result in Better Web Design

Usually, the customer journey is of interest to marketing people. So, it is a bit confusing to figure out what it has to do with web design. Today, web designers should be familiar with the customer journey as that helps to design websites better. You must already know that a customer takes some time to […]

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Business

Why Are Promotional Strategies Important For Growing Businesses?

Consumers don’t invest their hard-earned money by considering the products and services only. They invest in stories, beliefs, ideas, images, aesthetics, and quality. The brands and businesses that emerge as crucial elements of our everyday live sell more than just commodities. They sell us the belief that their products or services may add value and […]

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Business

Small Ways Businesses Can Give Back

After the past year we’ve experienced, most small businesses that are still surviving are only doing so by cutting costs and trying to save money where possible. While your company might not be thinking about giving back to charity right now, it is more important than ever and doesn’t necessarily require donating money. From volunteering […]