Search engine optimization can go a long way for eCommerce websites. It is a general belief that paid ads, promotion, and marketing is enough to create a successful eCommerce business. It is true that marketing is an essential part of a website but sometimes in pursuit of promotion, sites forget to pay attention to basic […]
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Online shoppers expect e-stores not only to sell but also to provide relevant information. Users will return to a page that has valuable content about subjects in which they are interested. That is the basis for your content marketing strategy. eCommerce and content marketing go hand-in-hand. Customers are more apt to pay attention to online […]
Another debate has started about Progressive Web Applications (PWA) versus Native Apps. Picking one over the other is needy upon a variety of factors, for instance, business targets, ease of use, affirmation inside the customer base, etc. Regardless, PWA is a reasonably less-preferred idea by medium-sized ventures and their actual advantages are yet to be […]
In the mobility age we are now in, it’s not just hard, but also impossible to live without smartphones and the internet. Why have we become so dependent on these? The answer seems to be all these mobile devices, the web, and mobile apps that made our lives simple. These apps furthermore are changing how […]
Sales not meeting your expectations? Revenues running consistently low? These are all too real and all too common when running an online store. If your marketing and sales team is struggling with low revenue figures, it’s time to give your business a major boost with different marketing tactics. Following are some of the best WooCommerce […]
As both businesses and individuals are moving toward social media, microblogging has become a great informative tool for marketers, influencers, and brands. Just like blogging on the web, microblogging is one way of increasing engagement on social media platforms. These platforms are therefore amazing places to start your own microblog. There are some general tips […]
A free SEO tool to help you analyze how Google’s changes to the algorithms have affected you. One of the very worst things that could happen to any SEO or digital marketer is checking into Google Analytics and then seeing that all of your traffic has dropped off a cliff’s face and you’ve been left […]
The Master’s in Innovation and Entrepreneurship is designed to provide the tools necessary for business development and entrepreneurship in the contemporary business environment. Individuals who are planning to start a new business venture are provided with the understanding of strategic business management and tools to proactively work in highly uncertain and risky environments. Knowledge of […]
Content rules on the internet but not all kinds are used and perceived by every person. The most popular type of content is primarily, video, then written, and the least accessed is audio. The audio had been the primary type of material in the past when radios were prevalent. But the sound isn’t completely dead; […]
Those who are in the field of business, promotions, and marketing know the importance of SEO for their business. And, they also know how much SEO reviews can affect their business in a good and a bad way. Every business that wishes to go digital, SEO plays an important role. Seo ranking today gives utmost importance to […]