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Feature Story Social Media & Marketing

Pros and cons of digital marketing and traditional marketing

There are various kinds of marketing strategies which professionals use to establish their brand identity and communicate with audiences. These include traditional marketing strategies, digital marketing strategies, or a combination of both. When it comes to choosing a marketing strategy for your business, it is crucial to select that which brings in maximum profit. In […]

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Corporate

Top 7 Tips to Hire and Manage your Remote Developer

How to hire and manage remote employees effectively? What steps should you take to build trust and open lines of communication when not everyone is one site every day? How to help remote developers feel part of a team? Working with teams scattered across the country or the world is very common these days. Finding […]

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Technology

The Future of Hybrid Mobile Apps in 2021

Over the past decade, mobile applications have grown in demand, utility and functionality. Known simply as apps, they have forever transformed personalised user experiences to become a key part of every brand’s marketing strategy. Today, smartphone users spend 90% of their phone usage time on apps. The increased demand and customised user experience options available […]

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Corporate

20 Effective ways to ensure satisfied and productive workers

The key to effective business means not only focused on the needs of clients, but also ensuring that their employees are well taken care of. There is a strong bond between a valued  and a happy employee. When an employee is relaxed, it leads to more effort, better leadership, better teamwork and more adaptive and […]

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Technology

A journey from DevOps to DevSecOps model – Know why it is essential to make this move

Many teams tasked with software projects are taking steps to move towards the DevOps model because of the inherent advantages that come with it. In the DevOps model, the Dev and Ops teams work in close collaboration. The  IT industry is recognizing that cybersecurity threats are alarming, and it is time to take action. With […]

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Social Media & Marketing

How Can Social Media Boost your Brand

Brand awareness is basic in the event that you need to develop your business. It’s presence of mind: the more that individual’s think about your image, the greater amount of your item or administration you’ll sell. Also, social media is an incredible spot to expand your brand awareness. Also, albeit a portion of these brands […]

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Corporate Technology

Top 6 Employee Engagement Software Platforms in 2020

Employee engagement plays an instrumental role in creating a healthy working environment and enhancing employee motivation, happiness, and productivity. It’s not a one-time thing. Instead, it’s something you need to do continuously to make it part of your company culture. Investing in the right employee engagement software platforms can help you engage and keep an […]

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Technology WordPress

Short Guide on Securing Your WordPress Site from Hackers

WordPress powers approximately 33% of the websites on the internet. That’s a considerable percentage when you find out that giants like Shopify, Joomla, and Drupal occupy measly single-digit CMS market shares. In a nutshell, WordPress’ success is attributed to the following factors: It’s easy to install It’s easy to use Its theme store has a […]

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E-commerce

Retail Insights: 5 Reasons To Monitor and Measure Footfall Data

The COVID-19 pandemic has fundamentally changed the retail sector, an industry already fraught with significant challenges. With consumers taking precautionary measures like social distancing, many retailers are seeing traditional shopping and spending habits waning. And while the crisis hasn’t fully abated, retailers can quickly adapt to the new normal by investing in the right technology. […]

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Web Design & Development

Building an Effective Commercial Website

In the 21st century and the year 2020, there is no original way to say about the need for the business’ online presence. But yes, it remains essential. And you can use it to the fullest extent, or not, depending on your approach to entering the worldwide web. There’s a difference between “making a website” […]