When it comes to the digital revolution, the travel industry has been taken by its waves too. Based on the changing needs and behaviours of the travellers, the concept of mobile app development for this industry has gained much response over the years. For the prospective travellers, travel apps offer a complete package of deals […]
Merchandising products vary depending on the target users and audience. Entrepreneurs and marketing managers have moved from the norm of using pens, t-shirts, and books as merchandising platforms. They now use more creative products like badges because they are long-lasting and have a more significant impact. Although there are reputable companies that design them for […]
With the recent increase in number of businesses, brands and websites launched for the benefit of people, the competition among local brands has become really tough when it comes to advertising themselves to the viewers or potential customers. While marketing you might have heard about local online marketing, right? Let us understand the term local […]
Digital advertising is an essence of global marketing nowadays. The spending in this field will reach nearly $230 billion this year and grow by more than 40% until 2020. At the same time, official estimations suggest that almost 14% of digital advertising revenue come from retail industry. In such circumstances, retailers need to adapt to […]