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Careers Feature Story

Yes, Telemarketing Still Works (And Here’s Why)

With a combination of human innovation and modern technology, telemarketing may be more relevant than ever before. But why is telemarketing still such a great way to reach modern customers? In the Internet age, it’s tempting to think that phone calls don’t get results. However, contrary to popular belief, telemarketing remains a clever and effective way […]

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Technology

Step-by-Step Process of STP Reporting

As your business transitions to the Single Touch Payroll (STP) system, part of your financial obligation is to adhere to the standards of your STP reporting.  From preparing your payroll information to electronically lodging your report to the Australian Taxation Office (ATO), these steps will definitely help you get started. 1. Choose your method of […]

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Business

9 Reasons Your Business Needs an Animated Explainer Video

Explainer videos are an easy and effective way to connect with your customers. These short videos explain what it is your business offers, helping to clarify your product or service and ultimately increase sales and conversion rates. They also allow you to work with teams outside of your geographical location since animated explainers don’t require […]

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Social Media & Marketing

Video Game Marketing Strategies 2020

Video games have been around for a few decades now, and the technology has just gotten better. Gaming has been continuously evolving from Nintendo Switch games 2018, developers have been producing games with exciting storylines and high definition graphics, making them all more enjoyable. It is estimated that in 2018, there are around 2.2 billion […]

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Business

Big Data For Small Business: How To Beat The Competition

Marketing has been through a lot of eras: from the mass-marketing era to digital marketing, and now data-driven marketing. In the age where data is much easier to collect and cheaper to host, small businesses are busy finding ways to leverage their comprehensive data analysis for the best marketing insights. Big data, surprisingly, is well-suited […]

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Business

Unconventional yet Effective Ways to Promote Your Business

Marketing is more than what meets the eyes. There are a lot of subtle and unconventional ways to create brand awareness and boost sales. The best part is that these modern ways are not even heavy on the pocket rather than a traditional advertising campaign. A successful marketing strategy does not necessarily mean you spend […]

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Web Design & Development

9 UX Ideas and Strategies for Software Developers

User Experience should be considered the root of every part of program development. UX design is he process of creating products while carefully considering the usability and function. Successful UX Design results in a physical or digital product that enhances satisfaction and meaning for users. For software developers, User Experience design is integral for creating […]

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Feature Story Technology

The Ultimate Guide on Using Creative Hashtags and Keywords

Hashtags have been in use online since 1988 when they were used on IRC. They first appeared on Twitter in 2007 and have since completely changed the way that social media works. These days you’ll find hashtags being used to great benefit on most major social media sites. Trending hashtags can make a global impact. Remember #metoo […]

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Social Media & Marketing

Impact of COVID 19 on Digital Marketing Industry

COVID-19 has already hit every sector of the economy from production to markets. The pandemic has reached almost all countries, forcing most of them to remain in lockdown. The economic impact will significantly depend on how the public reacts to the current situation. As the virus spread across the continents, the world is witnessing a […]

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Feature Story Social Media & Marketing

3 Tips on Successful Online Marketing for Financial Services

The printing press was created in 1440. Ever since then, marketing and advertising campaigns took the form of posters plastered on walls and the pages of magazines. Then, the internet came into play, completely changing the game. Now, the most successful marketing campaigns are all online. If you don’t know how to pull off a successful […]