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Feature Story Social Media & Marketing

TikTok Marketing For Small Business: 3 Dos And Don’ts

Over the years, TikTok has continued to grow in popularity, making it one of the most sought-after marketing platforms for businesses, brands, and influencers.  With these numbers, it’s safe to say that TikTok no longer needs to prove its legitimacy in providing engagement and collaboration opportunities between businesses and their target market.   However, with its […]

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Business Feature Story

Why Online Reviews Are Important for Your Small Business

A solid online reputation is not a luxury but a necessity for any successful small business. Unfortunately, most small businesses ignore the importance of reviews, opting to use their websites only to advertise their products and services. Customer feedback and reviews can either make or break your brand reputation both online and offline. This makes […]

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Business Feature Story Social Media & Marketing

6 Tricks to enhance social presence of small businesses

It is essential for small businesses to know that social media is here to stay and its involvement in business will rise more and more in future. This is because social media has changed the methods of marketing and these new methods are way more effective than traditional methods. When you look around you will […]

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Feature Story Technology

10 Cybersecurity Tips for Small Business

Introduction With how far technology is moving forward every day, it shouldn’t be a surprise that in 2023, your data will be vulnerable if you’re not taking extreme steps to protect it. Take any small business, for example, and you’ll see data protection measures being taken after a serious breach has occurred. That’s a little […]

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Business Feature Story

The Biggest Risks Concerning Small Businesses

Introduction Small businesses don’t have the extensive resources or the stunning manpower that their larger brethren do, but these companies still need to soldier on through many of the same risks. That means they face many of the same challenges that large businesses do. Without the latter’s combined knowledge, manpower, and resources, small businesses can […]

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Web Design & Development

Top 5 website builders for small businesses

Today websites are considered an essential tool for any business; it is your business card and way to reach customers. For you, having a small business website is immensely vital.  But the problem arises when you need to create a business website. Website development seems quite an expensive and time-consuming job early in your startup. […]

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Business Feature Story

10 Best Small Business Ideas to Start in 2022

When you think of small business ideas, it’s hard to figure out where to begin. Knowing which one would be the best idea for you with so many options on the market can seem like a mammoth task. But, we are here to help with this list of the ten most in-demand small business ideas […]

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Business Feature Story

Small business growth: 10 factors to be taken into account

SMEs and entrepreneurs need to make sure that their businesses thrive and continue to grow to create economic value, as small enterprises are the backbone of the economies of most countries. One of the best ways to make sure the project is going well is to consider the 10 factors following the growth of small […]

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Social Media & Marketing

Why LinkedIn Advertising Is Perfect for Small Businesses

Advertising on LinkedIn is a relatively new venture, but it’s quickly becoming one of the most popular platforms for B2B marketers. In 2017, LinkedIn changed their algorithm and made it so that company pages are no longer able to post updates that appear in their followers’ feeds. If a follower hasn’t engaged with your page […]

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Business Feature Story

Understanding Small Business Structure and Insurance Needs

When an entrepreneur decides to start their own company, one of the first – and most significant—decisions they have to make is choosing a business structure. Before getting your company off the ground, you may have to register your business to make it an official and distinct business entity, but the registration requirements vary based […]