Adobe Flash is on its way out. This is what the end of an era feels like. The majority of the browsers have already been pulling support for years now, and finally, the doomsday is getting closer with each passing day. Adobe has announced that it would be stopping development and support by December 2019. […]
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Online shoppers expect e-stores not only to sell but also to provide relevant information. Users will return to a page that has valuable content about subjects in which they are interested. That is the basis for your content marketing strategy. eCommerce and content marketing go hand-in-hand. Customers are more apt to pay attention to online […]
The workplace is an ever changing area and more decidedly so due to coronavirus. Here are seven reasons why this pandemic will enhance future remote work opportunities for many. Time Much like virtual tours in real estate save time for everyone involved, the same goes for remote work. There are many ways working hours are […]
Sales not meeting your expectations? Revenues running consistently low? These are all too real and all too common when running an online store. If your marketing and sales team is struggling with low revenue figures, it’s time to give your business a major boost with different marketing tactics. Following are some of the best WooCommerce […]
One must create a solid online presence to stay competitive in today’s times. Building customer relations via social media should be the priority and not just launching a website and profiles. Digital marketing is basically the process of building and maintaining customer relationships through online activities. It is a form of marketing products and services […]
Preface I have been often asked about Startup Funding by entrepreneurs. There seems to be a lot of myths surrounding the subject of startup funding. So let me pen down some of my experience of startup funding. Pre-Requisites of Funding Gone are the days where you can get funded based on an idea. In order […]
Search engine optimization (SEO) is a valuable tool in today’s digital world, especially for businesses that want to gain more customers. Most consumers spend a significant portion of their time scrolling on their smartphones or browsing on their computers. Given this scenario, you can use your website to reach your target market and introduce your […]
Conversion Rate Optimization or CRO refers to a systematic process which aims to increase the site traffic or visitors who take action, like filling out a form or convert into customers. Now more than ever, CRO helps consumers, executives, and investors progress in the marketing funnel to optimize the return of investment or ROI. In […]
Overview The essential factor of your e-commerce app’s success is its quality. Sometimes it is seen that the businesses make poor UX choices by looking over the requirement of the customers. Your app can still have some UX incorrectness even when you are taking care of their painstaking scope. The customers have lots of choices […]
Personalization is an effective tool that has been used to market product and services over the years. Personalization makes customers feel valued and it helps them identify with a certain brand. For email campaigns, studies show that the emails that were personalized achieved higher click through rates than those that were not personalized. This goes […]