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Feature Story Social Media & Marketing

5 Tips For Marketing Your Innovative Product on Social Media

As consumers move away from television print media, businesses are learning to find new ways to connect with their customers. With the rise of social media, people want to have engagement, and they want to know they are being recognized and heard by the companies where they spend their money. This new mode of communication […]

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Social Media & Marketing

5 Reasons Promotional Products Remain Relevant in Global Marketing in 2018 and Beyond

A typical marketing conundrum for many companies is gauging how effective their marketing strategies actually are. Logo and brand recognition is at the very top of the tree for all businesses in all forms of marketing. All of us at some stage in our lives use something with a logo on it. Some of these […]

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SEO

Why is SEO a non-negotiable part of modern marketing?

In a world where digital presence is paramount, the question isn’t whether you should do SEO, but rather, why you haven’t started yet. Search Engine Optimization (SEO) isn’t a fleeting trend; it’s a fundamental pillar of any successful online strategy. It’s the process of optimizing your website to rank higher in search engine results pages […]

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Social Media & Marketing

Essential Elements of a Franchise Marketing Strategy

No matter how much competition is there, a well-planned franchise marketing strategy can scale up your business and help you make a grade. Marketing Strategy can be a complex process in terms conceptualizing, explaining and implementing. However, the present blog attempts to explicate the same in simpler and comprehensible ways. 1. Divide Your Audience: Having […]

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E-commerce Feature Story Social Media & Marketing

3 Best Digital Marketing Strategies for Your Ecommerce Store

Marketing is an integral part of any business and e-commerce isn’t an exception. It helps you reach your target audience, thus making more sales in the process. You have to market for you to gain customers. For best results, you have to understand how the marketing world runs. You should try out different marketing tips. […]

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SEO

Top 7 AI Tools for SEO & Content Marketing That Actually Work

Let’s be real—SEO and content marketing take up a lot of time. Writing blog posts, planning keywords, editing, optimizing, publishing, and tracking performance? It’s a full-time job even before you add in things like outreach or competitor analysis. Most marketers are constantly on the lookout for anything that can make this smoother. That’s where AI […]

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Social Media & Marketing

Step-by-Step Guide to Creating High-Converting Email Marketing Campaigns

Did you know how much revenue global email marketing is likely to generate by 2027? It’s $17.9 billion, according to Statista. Without users, it would not be possible. It is also anticipated that 4.73 billion email users will be across the globe by 2026. For sure, emailing emerged as an effective platform that not only […]

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Social Media & Marketing

Why Digital Marketing in 2025 Will Be All About AI

In 2025, the digital marketing landscape is undergoing a significant change. Although technology remains a major component of marketing strategy, Artificial Intelligence (AI) has an effect that we have never seen before. are growing rapidly to create more effective campaigns with AI-powered equipment to increase privatization, targeting, and automation.  These progressives are helping businesses engage […]

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Social Media & Marketing

Success Stories From Digital Marketing Students

Digital advertising has transformed how corporations connect to customers. With the rise of online systems, many college students have pursued careers in this field and had splendid success. Getting to know virtual advertising from a reputed institute facilitates college students to gain practical skills and land profitable jobs. Many freshmen from the first rate digital […]

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Technology

How to Multiply Your Lead Generation Power With Marketing Automation?

The push button era of the 21st century has led to many innovations. From touchscreen car consoles to gadgets with fingerprint recognition, anything that makes life easier, faster and more convenient will become not just nice-to-have, but a must-have. Take marketing automation, for example. Decades ago, marketers go through miles of processes and need to […]