Marketing has been through a lot of eras: from the mass-marketing era to digital marketing, and now data-driven marketing. In the age where data is much easier to collect and cheaper to host, small businesses are busy finding ways to leverage their comprehensive data analysis for the best marketing insights. Big data, surprisingly, is well-suited […]
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Hello, pals! Every founder or entrepreneur, at least once, for the entire life, had the intention to get out of the business. If you are reading this article you maybe also the person who wants to do so. So, let’s get started. Reasons Before diving into the means and ways of getting out of the […]
Snapchat, Instagram, Twitter, Facebook, TikTok… The list of social media platforms is endless. And the world has fallen prey to them all. As of January 2020, there are 3.80 billion social media users worldwide. That’s a more than 9% increase since last year- amounting to 321 million new users. Moreover, on average, a person spends […]
There are mistakes to avoid with your ecommerce website if you are going to experience success in terms of traffic and sales. If you want to win the game of ecommerce, you will need to avoid these mistakes that I am about to share with you. These mistakes are part of the reasons why so […]
Search engine optimization (SEO) is a valuable tool in today’s digital world, especially for businesses that want to gain more customers. Most consumers spend a significant portion of their time scrolling on their smartphones or browsing on their computers. Given this scenario, you can use your website to reach your target market and introduce your […]
In the modern business world, many companies merge to achieve growth. Today, startups have embraced the same technique, and results are exceptional. The acquisition process involves purchasing a company and then altering it to fit the way you run and manage your business. Virtual data room software is part of the tools that have played […]
Have you heard of the Queen of Mean? Nicknamed, “The Queen of Mean”, self-made businesswoman, Leona Helmsley thought she was above the law. However, after disgruntled contractors sued Leona for nonpayment, the IRS began investigating her. Soon the IRS found Leona guilty of Federal income tax evasion, and she had to pay a $7.1 million […]
Are you struggling with small business growth? Are you looking to expand your business, but aren’t sure where to start? Well, this may surprise you, but you should forget about perfecting your product. Even if you have the best product in the world, your small business is doomed to fail if nobody knows about it. […]
Living the dream of owning a startup comes up with many peaks and valleys to be crossed to reach the final destination. These are indeed the part and parcel of an entrepreneurship life, every aspiring business owners have to go through the process. But you know there is someone who can help these startup owners […]
The worldwide tech industry reached $5 trillion last year, and this industry growth is reflected in the workforce with businesses posting thousands of tech jobs each month. If you are in the market for a new job, then the potential for careers in technology is virtually limitless. The explosion in the use of technology across most industries has […]