Social media has transformed the way businesses market. It has brought about the influencer marketing trend, where brands work with famous internet personalities to promote their products or services. It’s a strategy that can give businesses the highest visibility by tapping into these influencers’ audiences. Influencer marketing requires a lot of work before even starting […]
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Running a successful ecommerce business isn’t easy. You need to implement tried and tested marketing methods, use the right tools, and put in hard work and determination to develop a successful ecommerce business. While achieving success takes time, energy, and resources, there are ways to help you optimize your efforts and gain the best results. […]
More consumers are expecting businesses to maintain an online presence and offer products and services to online markets, leading traditional B2B businesses to shift some or all their business to ecommerce to keep up with demand. Though the D2C model seems like it should be exclusive to B2C brands, many B2B brands can add new […]
There are plenty of reasons email marketing is still an effective strategy. . We have over four billion email users around the globe—far more than Facebook and Twitter users combined. In other words, more than half the world’s population has access to email accounts they check regularly. It makes email marketing a gold mine for […]
Coronavirus pandemic has had insurmountable effects on the lives of many people around the world. The virus causes life-threatening health complications, including difficulty in breathing. World Health Organization statistics show that 187,642,740 people have been infected, with 4,049,289 losing their lives. The pandemic continues to ravage many people’s lives globally, with new strains of the […]
To reach your target audience in the highly competitive eCommerce market, your company must find a way to stand out. Understanding your target audience and communicating effectively with them might help your business grow and earn more money. Using a management tool, you can try to collect and analyze data about your clients to make […]
It is 2021 now and somehow March 2020 doesn’t seem a long time back. Such was the year 2020. The year of restricted travel, home office spaces, remote work, video conferencing, zoom birthday parties, online events, and forced separation from close ones in some instances. Despite facing a multitude of challenges, we did somehow manage […]
The present world changed because of a pandemic. The number of electronic transactions, the number of users, and new tools have increased in recent times. Therefore, the world of payment and virtual transactions in the means of payment is changing to give better offers and experience to consumers. This paradigm shift, which has been generated […]
When you are getting ready to launch your startup, developing a successful marketing strategy is every bit as important as writing your business plan and finding trustworthy accounting solutions. But, what makes a marketing strategy successful? Your audience does! Your audience needs to feel like your business is the ideal solution to their problem. At […]
The current COVID-19 pandemic has compelled brands to reinvent the way they operate their businesses. To run business without any interruptions, brands have turned to business video conferencing to stay connected with their team and customers. With the need to maintain social distancing and work remotely, video conferencing offers a more convenient and personalized approach. […]