Cloud computing enriches many aspects of IT, on both a personal and business level. Automatic backups and sharing are available for free to anyone with a smart device, but beyond online storage, what does it bring to business computing? Well, cloud computer offers up a world of opportunities for companies who want to bring in […]
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These are exciting times for business and technology. From one technological innovation to another, startups are getting the support they need to reach their greatest potentials. A forerunner in this partnership is the data-driven Artificial Intelligence (AI). In today’s digital society, data play a huge role in managing the present and shaping the future. According […]
Most small and medium enterprises (SMEs) are resorting to e-commerce as a way of modernizing their operations and expanding their market outreach while minimizing the operations costs. The internet, especially the use of social media, has helped SMEs to fight competition from multinational companies that have huge financial resources at their disposal to withstand stiff […]
Snapchat, Instagram, WhatsApp, Facebook, SocialStar and now YouTube – every channel of social media is coming up with its own versions of Stories or content that disappears 24 hours after you post them online. This goes a long way to show that social media is gradually taking over a large portion of our lives, making […]
What are the benefits of Digital Marketing? Is digital marketing beneficial at all? Should a business look into it at all or should you focus on traditional advertising? Well, while we cannot say that traditional advertising is no longer useful, we can, however, tell you that digital marketing should be an integral part of your […]
With the rate at which technology is growing, there are more and more opportunities for businesses to engage with their audiences. One of these is live streaming. As a business tool, live streaming is an excellent way to keep your audience hooked on your brand. It ensures that they are constantly thinking about you and […]
Many office workers believe that freelance is a much better option than a full-time job. Well, indeed: you have a flexible schedule and everything you need for work is just a laptop and an Internet connection. It doesn’t matter where and when you do your job and these aspects make freelancing really attractive. However, leaving […]
With the increasing advent of technology and the ever-changing demands of people as well as businesses, there has been a rise in technologies which have merged to make the lives of people easier. One of the latest technology hacks which have revolutionized the whole world is the proliferation of IoT solutions. The Internet of Things […]
Technology just keeps getting better, and there’s no stopping when it comes to the various innovations the industry can come up with. Digital marketing is now increasingly being used over traditional marketing efforts by many businesses globally, and trends change as consumers also evolve. Now more than ever, businesses are fast to adapt these changes […]
The practice of giving Annual Performance Reviews is getting a lot of bad press in recent years. As more companies go the extra mile to make their employees happy by providing perks such as unlimited vacation leave, free gym classes, spa access, free vending machines with healthy options onsite and even stock options, the concept […]