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Careers Feature Story Social Media & Marketing

Why it is beneficial to study Masters in International Marketing in 2020?

Master’s in international marketing degree is ideal for students in 2020 who want to develop a global mindset and explore diverse professional management practices. International marketing focuses on improving the performance of businesses by competing in a dynamically changing global market. This degree is designed to expose students to ideas that will help them to […]

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Business Feature Story

The Main Types of Retail Stores Explained: A Detailed Guide

The size of the global retail market is expected to reach almost $28 trillion by 2022. The exponential growth of this sector is as a result of rising disposable incomes, positive changes in consumer preferences, and the increasing number of large retailers in the industry. As the retail industry continues to expand, investors are constantly looking for […]

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Technology

Everything about PayPal and how to add PayPal into your WordPress e-commerce or FinTech site easily (Tutorial)

Back in 2009, when I had just started an IT company, I got an inquiry from a USA-based client who wished to have the PayPal payment method onto his e-commerce site. That time, for the sake of not disappointing one of our few clients, we nodded in yes, though, we didn’t know any single thing […]

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SEO

How to Increase Your Traffic to Lead Conversion Rates?

Experienced internet marketers have to optimise websites for higher conversion. It happens that entrepreneurs employ SEO Companies for online marketing of their products and services, but they get insignificant results. Sometimes, it happens that you get traffic, but calls for leads and sales are very few. The influx of advertising money on SEO will increase […]

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Technology

What Is The Future Of On-Demand Mobile Apps?

Today, mobile applications are prevailing the businesses world in a way that the revenue earned is skyrocketing with each passing day. There is a huge demand for using mobile apps most of the users spend 9% more time browsing the apps in their mobiles compared to websites. The fact that the mobile app development industry […]

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Miscellaneous

Top 5 Benefits of Salon Point of Sale System Software

Specially developed Salon POS Software is a necessary thing for successful business development and expansion. We all know that competition among beauty salons is great. So, those who can provide better services for a lower or fair price will remain afloat for span of time. So, how a POS software benefits salon and spa centres […]

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Business

5 Factors that make Franchising safer than start-ups

Starting your own business gives you freedom and opportunity that few other “jobs” can. You have complete control over your time (a blessing and a curse), you don’t have a boss, and every decision you make is yours. However, similar things can be said about franchising. There is less freedom, true, but at the same […]

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Business

Qualities to become a successful entrepreneur

It is a common phenomenon among people to think that when you want to be an entrepreneur, there must be a Godfather who can help you excel in the business world. The reality is there is no Godfather, but you and your mindset. It takes courage to come up with business ideas and think of […]

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WordPress

What Makes WordPress the Most Popular Platform for CMS?

For every blogger or business enterprises, the best platform to reach to its target audience is to work on WordPress. WordPress CMS development is simple to understand and is pocket-friendly for every type of business enthusiast. If we go through the statistics, according to the Web technology survey it shows more than 40% of the […]

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SEO

Why is SEO a non-negotiable part of modern marketing?

In a world where digital presence is paramount, the question isn’t whether you should do SEO, but rather, why you haven’t started yet. Search Engine Optimization (SEO) isn’t a fleeting trend; it’s a fundamental pillar of any successful online strategy. It’s the process of optimizing your website to rank higher in search engine results pages […]