Type has long been a branding tool. Some of the earliest trademarks that were introduced by such brands like Stella Artois and Twinings Tea feature logos that employ a piece of typography as a central design element. Twinings Tea has used the same logo for over 227 years. Can you believe it? Typography has the […]
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Mumbai, 11th June, 2020-Silicon Valley based Firework Video Network have announced the launch of their free to use WordPress plugin, ‘Firework Video Gallery’. The plugin will help publishers transform simple text-based WordPress site into a media-rich content avenue with the integration of a lightweight and aesthetically beautiful feed of publisher relevant short videos that will […]
There is a wide range of reasons why someone might be interested in remote working opportunities – but freedom of movement always tops the list. According to a survey conducted by And Co, close to 9% of the respondents chose the remote working lifestyle to live the “nomadic” lifestyle; 11% cited their desire to travel […]
For every business that aims for success, a well-established digital presence is one of the top marketing goals. However, things are moving very fast in the world of digital marketing, and if you want to keep your business competitive in 2020, you need to keep up with the most recent trends and technologies. Read on […]
Branding is the marketing practice of using unique images and words to differentiate your product or service from competitors. A good brand will reveal who you even to consumers that have never come across you. It will also help to evoke emotional connections from your employees and loyal customers. Once you create a great brand […]
Every business should include a social media strategy in its marketing plan. No matter what goods or services you are selling, consumers and businesses alike will research your digital profile. Engaging social media posts are a proven way to control your message, broaden your reach, and target your ideal customer. However, social media is far […]
Have you ever given thought to what is the one element in marketing which ties up all the content created and promoted for your business? It is Brand Messaging. Brand Messaging is known to be the underlying message or value proposition which is conveyed with aspects like the language or tonality in your content. Brand […]
As more clients and business purchasers adventure on the web (around 80 percent of customers study their next purchase on the web), associations are starting to investigate how Internet promotion can help their organization to develop inside one more decade and past. By what means can web based promoting help your organization increment its income, […]
Before we dive into understanding the relationship between SMO and SEO, let’s read on to know what SMO actually is. It is short for social media optimization which is a tool to promote awareness, understanding and representation of a specific product. It is more like a strategy that brings consumers and producers together and closer […]
If you’re a student or an office worker, you’re likely familiar with Microsoft Office. It provides users with essential tools. You may know the basics: Word, Powerpoint, Excel, and Outlook. Developers released the first set of desktop applications in 1989. It has been the epitome of productivity since. That all updated when they introduced Office 365 in […]