How to become a good sales manager? As always, the right answer is to always stay updated on the industry trends, best practices, and sales approaches. Another effective option is to keep learning from the previous experience, but is there a way to combine both of the tactics into the most winning skills and knowledge boost option?
Consider top-notch online courses for sales leaders that perfectly combine evergreen and innovative sales practices, theoretical and practical insights, business use cases, and psychological insights. In this article, we have already gathered seven online educational managers everyone engaged in sales can take advantage of.
Top 7 Online Courses to Become the Best Sales Leader
It would seem that the job of a sales manager is quite easy to master. All that is needed is to find a potential consumer and complete the sale deal. However, the new rules of the market game, and especially digitalization, have made many changes in the field of sales and consumer psychology.
For this reason, those who want to stay afloat and bring deals to the end need to gain new knowledge. It is possible with specialized educational courses, most of which are available online.
Another reason why you need to pass appropriate training is that 7 out of 10 employers believe that the presence of educational courses influences their hiring decisions when selecting candidates for the sales positions. In this case, the presence of professional courses certificates in the candidate’s CV is as important for an employer as good top essay writing reviews are important for students who carefully study reviews to hire the best academic writers.
Below you will find the best educational courses for those who want to become a guru in the sales industry.
1. Inbound Sale
This course is a good option regardless of your experience and background. That is, this course is suitable not only for beginners but also for managers who are already versed in modern sales specifics. This educational program covers the sales cycle, targeting leads, effective calls, and so on. It will also supply you with an effective sales strategy no matter what service or product you are selling.
To summarize, the entire course consists of about three hours and 5 lessons. After completing the course, you can receive a certificate. The advantage is that this course is free and will not take much time but will bring a lot of benefits. Also, after passing the course, you can proceed to other educational and free courses from HubSpot.
2. Rain Selling: Foundations Of Consultative Selling
This course is focused on learning how to effectively negotiate. This training will help you not to lose customers, keep communicating effectively until the end of the transaction, and of course, develop strong and lasting relationships for the long run. The course is designed around typical sales scenarios that are often encountered by almost all sales reps.
Unlike similar courses, the cost of this course is quite affordable and amounts to $299. It is worth noting that such large companies as Lenovo and Horizons used it to train their employees.
3. The Art of Sales: Mastering the Selling Process Specialization
How do you encourage the buyer to say yes? How to close more and more deals and start to stand out from the crowd? You can find answers to these questions in this course, hosted by Coursera educational platform. Therefore, you will be able to obtain a certificate at the end of this educational course.
It is worth paying attention to the fact that it is created for beginners. For experienced managers, there is no advanced information here to upgrade your skills. As for newbies, there is a sufficient knowledge base that will make it easy to enter the sales industry, finalize the deals, and reduce rejections.
4. Dale Carnegie Sales Training: Winning with Relationship Selling
This course will help you understand why the usual tactics may not work with the buyer in the middle of the purchase process. A solution to this problem is a customer relationship selling approach. This course allows you to gain knowledge on how to create such value for the consumer that they will not find anywhere else.
Modern consumers are very knowledgeable and have a good stock of data about a product/service before they dull into a purchase. For this reason, sales reps need to create new value that will be a trigger to complete the deal. What’s more, you will be able to complete this course in three days so it is a pretty wise time and effort investment.
5. SalesDNA: Know Your Lines
With the help of this course, you can find out how to work with rejections more effectively. Rejections can negatively affect the sales manager’s performance, as they can make you feel like you’re not doing your job properly. This course includes a book and a training video for dealing with nuances. That is, you can start learning at a convenient time and place. The cost of this educational program is quite affordable, so it is a good option for those who cannot make investments in their education but require new knowledge.
What’s more, this course allows you to get a completely new way of thinking about sales. This will help you understand the logic of your buyers and how you need to respond to create a safe environment for your customers. The course will shorten the sales cycle time as well as reduce the cancellation rates in purchases.
6. Negotiation Experts – Sales Negotiation Training
This course allows you to gain knowledge and master the skill of negotiations. The information packaged into this course will help you not to lose sales and be an effective manager. Here you can gain good information on how you can transform the needs of the client into value. There will be insights on how to close big deals and practice with the knowledge gained.
After completing the course, you can receive a certificate, plus add it as an additional one in your LinkedIn profile. It takes 4,5 hours to complete the program but the price may seem a little high, especially for those getting started. Still, the valuable and insightful knowledge you get after completion is worth it.
7. Presentation Training for Sales Professionals
This course is the last on the list of the best courses for the reason that it will be the logical conclusion of all the other topics regarding this job. Also, this course can be considered as an option for restoring their knowledge, especially for those specialists who, for some reason, did not work for a certain amount of time in the industry.
The course allows you to gain knowledge on how to properly position a product or service, how to use various demo materials and other important materials in order to complete a deal.
You no longer need to ask yourself how to become the best sales manager. All that remains to do is choose an educational course and start gaining knowledge that will help you be effective, get rid of emotional stress due to customer rejections, and become a leading expert in your company. Just take some of your time and start learning to earn more.
Anna likes writing from her university years. When she graduated from the Interpreters Department, she realized that translation was not so interesting, as writing was. She trains her skills now working as a freelance writer on different topics. Always she does her best in the posts and articles.