The rise of social media has also permanently altered marketing. Business organizations spend 5% to 12percent in terms of one’s overall sales on advertising, with B2Cs having to spend and over B2Bs. The process of extracting implementable information from large to notify decision-making has been referred to as business intelligence (BI). This is at the […]
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Like most of us who spend our “work lives” in the world of sales and marketing, improving user experience (UX) is something that is always at the forefront of my thoughts. Creating an experience that is not only authentic to your brand, but also engaging to your user, is crucial. Organizations that are successful at […]
Bachelor of Business Administration is an undergraduate degree for students interested in working in the business industry. This course can equip students with the knowledge and skills related to strategic marketing and other communication tools used by an organization to run a business. BBA in event management program deals in training the students on management […]
In recent years, eCommerce is slowly adopting B2B businesses. Researchers declare that9% of sales of B2B products occurred through eCommerce websites. Although the global pandemic has worked as a catalyst for these B2Bs, they are now more transforming the digital world. The leading B2Bs, for example, manufacturers, distributors, and their suppliers, quickly adopted the new […]
If you are thinking about opening a blog, 2021 is the right time to do so. And there are very strong reasons why I’m making such a statement. We’re all aware that the Covid-19 pandemic laid waste to most of 2020. Therefore, 2021 is the time to start on some new projects that can help […]
Visual search on social platforms and search engines is a trend that digital marketers shouldn’t underestimate. A HubSpot study confirmed that the average person can remember 65% of visual content for up to three decades. That said, visualization is an important aspect of digital marketing and equally important in the customer journey and business growth. […]
Franchising is a continuing relationship in which an established company licenses another party to sell its products, goods or services under its brand name and offers assistance in organising, training, merchandising, marketing and managing in return for monetary consideration. It is fact that franchising is growing faster than most other sectors in the Indian economy. […]
There’s good news about entrepreneurs. With the availability of low-interest loans and other means of support, the rate of small business failures is lower than ever. It’s right around the 20 percent mark. This means you should be okay. Still, the environment of 2020 made it tough for all businesses. While the Paycheck Protection Program […]
The prospect of acquiring a small business loan at present is quite attractive. Agencies that offer loans at low interest rates abound in number. Combine with them the local and State business authorities. A new business owner has no excuse to lag behind in his dream. Local and State business development authorities along with non-profit […]
In 2020, there were a number of changes in the approaches to the search engine optimization and every site owner was searching for the methods that would work best for their own website promotion. 2021 is not an exception. We see new Google core updates and some websites get hurt again and again, while others […]