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Feature Story Social Media & Marketing

Social Media Branding: 10 Actionable Tips

Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]

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Business

How to Start a Software Development Business 2021

Entrepreneurship is something that anyone with a great idea can take up, anytime. If you are someone who has a bright idea that can lead to development of a software, you are heading in the right direction. Software development is one such emerging business line that can open up an array of opportunities. Software Development […]

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Business Careers Feature Story

Creative Job Titles For Business Owners 2025

The CEO of a company might refer to oneself as a businessperson using a variety of job titles. The most appropriate one is typically decided by the size of your company, the services it provides. And the organization structures. A good company owner title can give a vital message to prospective customers and partners. It […]

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Business Social Media & Marketing

3 Simple Reasons Why Every Business Should Be Using Social Media

It’s no secret that the world has been changing drastically over the last three decades. Technology and the invention of the internet have connected everyone in ways that could not even be conceived a few short years ago. The changes have proven to be beneficial in enhancing a person’s life. Nobody can argue that the […]

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Business Web Design & Development

How Does a Web Design Impact Business Success?

Digitalization has completely changed the way people recognize a brand or a company. Could you ever trust a company that does not have an online presence? Certainly, it would be challenging. In the present, brand recognition passes through online visibility, which is a web layout. It is the very first point of interaction between the […]

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Business Feature Story

Rebranding 101: 5 Ways A Brand Design Agency Can Help

It can be challenging to rebrand your company when your target audience is already familiar with your products and services. Furthermore, changing your image may boost your visibility or harm your current performance. Hence, hiring a brand design agency may be an excellent idea to assist you during your transition. Here are some ways they […]

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Business Feature Story

Best Businesses to Start During The COVID-19 Pandemic

At the turn of the year, companies expected 2020 to be as good for business as any other year. By the time February rolled around, the United States and the world knew to expect otherwise due to COVID-19. Now, though the supply chain is intact, due to wide-spread closures, the economy is suffering, and traditional […]

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Business Feature Story Social Media & Marketing

Tips for Creating Efficient Automated Marketing Campaigns Segmentation and Quality Content

Marketing automation is now a crucial part of digital marketing. The shift to digital operations, affordability, and effectiveness make it a popular choice. Automated campaigns achieve various goals efficiently. They’re easier to edit and iterate upon; They scale well to large audience sizes; And they’re personalized to the end user. In short, automation makes marketing […]

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Business Feature Story

Business Promotion X Social Media – 2024 Guide

Business promotion and social media overlap significantly, offering unique opportunities to enhance a business through Social Media Marketing (SMM). Key questions every business owner must address include: How can you grow your small business on social media? How can you improve your social media presence as an individual? How do you promote your business’s social […]

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Feature Story SEO

7 Local SEO Tools to Grow Your Small Business

Your customers are out there searching for products and services in your local area. Whether or not your company turns up on their search results is down to the effort you put into your SEO and local SEO. And, if your business does actually show up on the local search rankings, will they click through and […]