Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]
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The modern payment processing system is an intricate network of banks, merchants, consumers, and payment processors. In the last decade, we have seen a massive shift from physical payments to digital payments. The usage of cash, credit cards are now shifted towards digital payments through eWallet payment system, mobile payment apps, UPIs, and EMV. Discover […]
The sudden emergence of the COVID-19 pandemic has emphasized the importance of online connectivity more than ever. With strict social distancing measures and community restrictions still in place, businesses have relied heavily on online marketing to engage with customers and promote their products. And this includes real estate businesses. As we entered the next age of […]
Search engine optimization or SEO is a topic that never gets old and a vital aspect of every business. Several tactics can help you improve your SEO, from using backlinks, optimizing your site for mobile, keywords, etc. However, many website owners don’t know that social media is also key to SEO success. Social media and […]
Over the past decade, mobile applications have grown in demand, utility and functionality. Known simply as apps, they have forever transformed personalised user experiences to become a key part of every brand’s marketing strategy. Today, smartphone users spend 90% of their phone usage time on apps. The increased demand and customised user experience options available […]
If you ever wish to measure social media’s importance on a particular scale, you can’t. We are conversant about the fact that social media has become a fundamental part of businesses. It took a lot to build great social media, and its not the overnight task. There’s no secret recipe for proficient social media. It […]
Content rules on the internet but not all kinds are used and perceived by every person. The most popular type of content is primarily, video, then written, and the least accessed is audio. The audio had been the primary type of material in the past when radios were prevalent. But the sound isn’t completely dead; […]
Since almost half of the world population is actively using social media now, only the sky is the limit for your business development. With social media, you can hypothetically reach them all, but surely you need a strategy. In this article, we are going to tell you how to grow your social media business with […]
Social Media Platforms have become an essential medium for brands than ever before to increase their sales. Today, social platforms have evolved into more of a marketing medium due to their whooping user base. Until a few years ago, social platforms were considered to be the place for teens and people in their twenties. But […]
The pandemic has affected all types of businesses, from oil companies to small coffee shops around the corner of your house. Right now, approaches to branding, PR, marketing, and buying habits are changing. They become more rational and conscious. In this article, we decided to figure out how the coronavirus pandemic is changing social media […]