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SEO

SMM vs SEO: The Meaningful Guide on What You Should Choose

When you want to be able to grow your business and generate more leads, it can be hard to know where to put your dollars. Half the world will tell you that if you’re not on social media then you’re already dead in the water, whilst the other half will wax lyrical about nothing other […]

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Social Media & Marketing

The Difference Between Marketing Strategies and Marketing Plans

Plans and strategies can easily be mixed up. They sound the same, they can mean the same thing, but are they the same? No, they’re not the same, at least not when it comes to marketing. What is A Marketing Strategy? A marketing strategy is where you set out your goals. You will need to […]

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E-commerce

Top 10 Ecommerce Trends for 2019

The eCommerce industry has been transforming over the last many years. Industry experts are expecting the eCommerce industry to reach $27 trillion by the end of 2020. As the mobile revolution fuels up, online store owners need to think out of the box to please the customers. Almost 12% of the shoppers use mobile apps […]

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Social Media & Marketing

Facebook Advertising – Low-Cost Opportunity for Deep Targeting

Today people are comparing Facebook ads to the Google AdWords platform. Several people around the globe strongly believe that Facebook ads have the potential to overtake the Google AdWords platform in terms of its reach in the next couple of years. If you are reading this in America, you must step up your Facebook ad […]

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Business Feature Story

Four Marketing Techniques to Make your Business Shine

Marketing is essential for a modern business to stand out from the competition, and with everyone shouting to be heard, effective marketing is one way to show what makes a business unique.Marketing techniques vary, and what works best is different for each business. However, there are some universal marketing rules that are good to follow […]

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Business

Branding Blunders That Can Sink Your Startup

Branding in itself is a huge and pretty intense subject. And with the social media bragging in, the branding and marketing domain has become even more hyped and tricky. Now a product or a brand can enjoy the global presence and engage & interact with clients even from overseas. But with such great advantage comes […]

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Technology

How to Keep Count On Words of Your Content for Better User Experience?

From newspapers and adverts on paper with a worldwide collection of data, writing has evolved significantly. In today’s digital environment, we use writing in a variety of ways. From digital site blogs to social media updates, we have got you covered. Many individuals are developing digital content these days, and staying under the word limit […]

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Feature Story Technology

Easy Ways to Strengthen Online Security and Privacy

Did you know that every time you browse this website or any other, you leave digital footprints that can be tracked and exploited? Surprisingly, 64% of Americans have experienced a major data breach, yet most of us continue with risky online behaviors daily. From checking emails on public Wi-Fi to reusing the same password across […]

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Feature Story Health

Are We All Addicted to Stimulation? The New Face of Anxiety Disorders

Does your phone control your mind more than you control your phone? Modern life exploits gaps in human attention through notifications, autoplay videos, infinite scrolling, and ambient alerts that hijack consciousness continuously. The rise in overstimulation has also contributed to modern mental health concerns, leading more people to seek help from a psychiatrist in Singapore. […]

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Feature Story Social Media & Marketing

How to Track Results When You Promote Services for Followers & Likes

One of the trends in social media marketing is the promotion of services that foster the growth of the brand in terms of followers and likes. However, it is not enough to provide such services; clients want to know that their investments are paying off. And to achieve trust and long-term relations, you should be […]