Businesspersons are now aware of the importance of online existence and they make sure to keep business websites secure. Most of the small businesses do not ponder about the security of online platforms as they prefer to focus on sales and other tasks. However, cyber security is crucial for all businesses whether big or small. […]
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One of the most critical decisions you need to make if you are starting a business is starting an online or offline business. There are many things that you need to consider before deciding. You have to deliberate the benefits you’ll get when you set up either of the businesses. This article informs you why […]
Large volumes of data are flowing through the digital platforms of organizations around the globe with every passing second. Thanks to the internet, this fast-paced data flow became uncontrollable in the world’s physical storage facilities. Considering the present data flow size is in terabytes, the name given to the model for its processing and analysis […]
There are plenty of reasons email marketing is still an effective strategy. . We have over four billion email users around the globe—far more than Facebook and Twitter users combined. In other words, more than half the world’s population has access to email accounts they check regularly. It makes email marketing a gold mine for […]
A few of the most inspiring success stories have come from first-time entrepreneurs who are setting up their own e-commerce shops. The danger of diving headlong into this kind of company strategy, on the other hand, is high. If you don’t arm yourself with the necessary tools and services, you risk losing everything, even your […]
Advertising and marketing aren’t guaranteed to be successful all the time. Business owners who are new and inexperienced are more likely to fail than succeed in their marketing campaigns. Businesses can define marketing campaigns in many different ways, and, of course, not all of them will be successful. It’s widely believed that a strategy fails […]
Customers are switching to digital solutions these days as it simplifies their lives. The increasing use of smartphones and online delivery services attracted many brands to become a part of a successfully growing market. And to launch your delivery business successfully, it’s crucial to understand the preference of customers and meet them where they are […]
Within the past decade, more and more cyber attacks have targeted companies, regardless of their size. You might remember the Sony hack, which crippled quite a lot of the company. However, not only large companies are targeted. Hackers are stealing data from smaller businesses too, so no one is really safe. Which does make you […]
Introduction You must spend money to make more money; this adage comes true when you are a micro, small, and medium enterprise (MSME) owner and know the relevance of finance for your business. A company’s growth depends on the investments it made to upgrade the production process or refine the sales funnel. However, experts also […]
Has it ever occurred to you that your phone spies on you? Have you thought over how you get ads for the items you just planned to buy? Do you get notifications about the deals and sales as soon as you reach any mall? Or have you received any coupons when you pass by any […]