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Feature Story Social Media & Marketing

Social Media Branding: 10 Actionable Tips

Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]

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Feature Story Social Media & Marketing Web Design & Development

5 Reasons Why UX Should Be a Priority for Digital Marketers in 2022

Digital marketing is a constantly evolving industry. It has gained prominence over the years and will continue to develop in the future. Digital marketing trends and innovations happen all the time, so digital marketers need to stay updated to succeed in this industry. One of the biggest challenges that digital marketers will face in the […]

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Social Media & Marketing

Whatsapp is Almost Ready to Convert Android Chats to iPhone

WhatsApp Messenger, also known as WhatsApp, is a globally distributed, freeware, cross-platform centralized instant messaging (IM) and voice-over-IP (VoIP) service owned by Meta Platforms available on all major platforms. It enables users to exchange text messages and voice messages, make audio and video conversations, and share photographs, documents, user locations, and other material with other […]

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Business Feature Story Social Media & Marketing

How Does Fear-based Marketing Work

A few fear-based marketing tactics are certainly familiar to you. There’s a reason they’ve been lodged in our heads for so long. People will remember and recall commercials depicting fear better than warm or happy ads or ads with no emotions, according to studies. Fear-based Marketing Is A Contentious Topic They can either perform exceptionally […]

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Business Social Media & Marketing

3 Simple Reasons Why Every Business Should Be Using Social Media

It’s no secret that the world has been changing drastically over the last three decades. Technology and the invention of the internet have connected everyone in ways that could not even be conceived a few short years ago. The changes have proven to be beneficial in enhancing a person’s life. Nobody can argue that the […]

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Business Social Media & Marketing

8 Digital Marketing Best Practices For 2024

2024 will be a banner year for digital marketing. Between search engine marketing, Facebook advertising and display advertising, budgets will reach all-time highs. The coming storm of voice search, augmented reality and virtual reality marketing will only add to that. If your business is going to stand a chance of getting positive ROI from its […]

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Business Feature Story Social Media & Marketing

The Advantages of Event Marketing

Whether large scale or small scale, many businesses want to market their services or products to a larger number of consumers to achieve maximum profit scales. With the help of event marketing, companies have a chance to push their brands to success. Event marketing involves a lot of things, including brand exposure. What Event Marketing […]

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Business Feature Story Social Media & Marketing

The Magic Of Consultative Selling A New Approach To Closing Sales

The role of sales professionals over time has evolved, expanded, and diversified. This is because in the previous generation. While salespeople might have sold their offerings out of the trunk, the modern sales reps have a wealth of tools and methods that make sales as an art more sophisticated. Which has been aided by the […]

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Business Feature Story Social Media & Marketing

Finding The Right Influencers to Win Your Audience Faster

Let’s start with a simple question. Are you more likely to buy a product if it’s recommended to you by a friend or seen from a random ad? In the 20th century, traditional ads were the driving force of how businesses grew. And that thought continues to this day. But can ads ever become a […]

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Business Feature Story Social Media & Marketing

Tips for Creating Efficient Automated Marketing Campaigns Segmentation and Quality Content

Marketing automation is now a crucial part of digital marketing. The shift to digital operations, affordability, and effectiveness make it a popular choice. Automated campaigns achieve various goals efficiently. They’re easier to edit and iterate upon; They scale well to large audience sizes; And they’re personalized to the end user. In short, automation makes marketing […]