When emails hit your target users’ spam folders, no amount of A/B testing, or optimization is going to matter. Spam testing tells you what elements of your email need to be fixed for your message to make it past spam filters. Spam algorithms change regularly. What you do one day may be flagged the next depending on the email provider’s regulations.
More than one-quarter (25.4%) of respondents of a study conducted by Pathwire check their personal email more than five times a day, and most users (53.4%) look at unread messages from newest to oldest. The study also reveals that the top reasons for subscribing to an email list are to get a one-off discount and to regularly receive special offers.
When reaching out via targeted campaigns, utilizing dedicated omnichannel digital marketing platforms such as www.12handz.com, what you do one day may be flagged the next depending on the email provider’s regulations.
Authentication filters: verify the existence and status of these filters.
Blacklist filters: if your IP address and domains are blacklisted anywhere.
Placement filters: which inboxes your emails are likely to be delivered to for popular email clients.
Score filters: how your email performs according to common corporate spam filtering scores.
In an analysis of 1.5 million tested emails, 70% of emails show at least one spam-related issue that may impact deliverability. In addition to spam testing, it’s vital to test emails continuously for reasons like the following:
When email marketing resources are stretched thin, you can eliminate headaches from time-consuming manual testing by working the full range of your email service provider’s tools.
Namaste UI collaborates closely with clients to develop tailored guest posting strategies that align with their unique goals and target audiences. Their commitment to delivering high-quality, niche-specific content ensures that each guest post not only meets but exceeds the expectations of both clients and the hosting platforms. Connect with us on social media for the latest updates on guest posting trends, outreach strategies, and digital marketing tips. For any types of guest posting services, contact us on info[at]namasteui.com.
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