Instagram has a monthly audience of 1 billion people. For 2020, 90% of brands are present on Instagram, while if you take the fashion industry, then 96% of US brands can also be found on Instagram. From the point of view of promoting your own brand, ignoring such a huge audience is unforgivable. In this […]
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When you trademark your business name, you are protecting your brand. Your name and your logo are what identify your product, and protecting them helps to ensure that other people are not able to sell their products with your name or logo on them. This is important because other products may be of lower quality, […]
Every business will at some point look to secure their brand and the first step towards achieving that goal is through a trademark registration in India. Perhaps, it is amongst the most secure ways to assure brand security from any possible trademark infringement. It offers advantages that small and medium businesses can reap – but with […]
There is a rich supply of goods and services in the market, which has made it challenging for the businesses to remain ahead of their competitors. In the quest of being the best, every business endeavours to come up with new and improved products and deliver greater value to its customers as compared to its […]
Your brand more than developing an attractive and creative logo and infectious motto. It’s the very pith of what your identity is a big motivator for you, and what customers can expect when you lock-in. Your logo and trademark assume a job, sure, as do the images you use, the messages you deliver, how your […]
If there’s one thing you can be certain of today’s consumers is that everyone uses social media. Although social media is nothing new, it is still another world for many businesses. However, if companies realize the importance of social media, they can leverage its power to position their brand effectively. Brand positioning may not be […]
The American dream is still a goal for many people. However, the idea itself has transformed to include one extra thing-owning a business. To work for yourself is a goal of many; yet, knowing where to start is what stops many people from moving forward. The list below you will find a startup checklist that […]
With everyone moving to the digital space, web developers have many opportunities. Individuals and companies need websites for various reasons. For the latter, websites are an essential marketing tool. Many companies outsource web development instead of hiring a full-time resource. The developers build, create and maintain websites. A study shows that web development is the […]
Instagram marketing! It is a great way to promote your business and brands. Instagram has now become a lot more than just a social media platform where people share beautiful pictures. It is now one of the major marketing tools for promoting businesses. That is why more and more businesses are opting for Instagram marketing. […]
For several decades, Japanese cars have occupied leading positions in the world’s automobile market. The price to quality ratio makes it if not impossible then really difficult to compete with Japanese manufacturers. These cars have everything: comfortable interior, elegant design, intelligent control system, low price, good basic equipment. They have thought of everything, even metal […]