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Social Media & Marketing

How Crisis Affects Social Media Marketing

The pandemic has affected all types of businesses, from oil companies to small coffee shops around the corner of your house. Right now, approaches to branding, PR, marketing, and buying habits are changing. They become more rational and conscious. In this article, we decided to figure out how the coronavirus pandemic is changing social media […]

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Social Media & Marketing

Video Game Marketing Strategies 2020

Video games have been around for a few decades now, and the technology has just gotten better. Gaming has been continuously evolving from Nintendo Switch games 2018, developers have been producing games with exciting storylines and high definition graphics, making them all more enjoyable. It is estimated that in 2018, there are around 2.2 billion […]

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Social Media & Marketing

Impact of COVID 19 on Digital Marketing Industry

COVID-19 has already hit every sector of the economy from production to markets. The pandemic has reached almost all countries, forcing most of them to remain in lockdown. The economic impact will significantly depend on how the public reacts to the current situation. As the virus spread across the continents, the world is witnessing a […]

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Feature Story Social Media & Marketing

How To Use Inbound Marketing To Reach Millennials

No matter what your product or service, you need to be reaching millennials. They are set to be the largest living generation at some point in the next year or two. Those born between 1981 and 1996 are the generation that receive a lot of flack, but they are more savvy than previous generations in […]

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Social Media & Marketing

Best Practices for Facebook Marketing

Reigning as the largest social media network, Facebook is used widely across the internet. Netizens spend an average of 50 minutes a day on Facebook. It has massive marketing opportunities for businesses looking to boost their reach. At the time, when Facebook applied its latest algorithm, the chances of your published content reach your targeted […]

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Business Feature Story

B2B vs B2C Marketing Differences In 2020

Are you done registering your business and want to market it now? There are two marketing strategies that you can use for marketing your business. However, the marketing strategy which is effective for your business can be hard to find amongst other factors of the business strategy like the creative demands, budget, and decisions related […]

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Social Media & Marketing

A Smart, Marketing Look At What TIKTOK *Really* Does In Our World

Social media is a platform that usually amaze you. Just while you expect one platform has controlled to monopolize the gap, any other emerges nearly out of nowhere, and the panorama shifts. While giants like Facebook, Instagram, and Twitter continue to be relevant in an ever-evolving digital age—a new contender has entered the arena to […]

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Social Media & Marketing Technology

7 Useful Tips for Digital Marketing You Should Pay More Attention To

Digital marketing is considered to be one of the most powerful components to raise brand awareness and reach to a wide range of people. It is a strategy that is used by most brands to market their products and reach their maximum potential reach in this innovative era. Your brand might rely on SEO, social […]

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Social Media & Marketing

Top 10 social media marketing trends of 2020

Just two months to go and 2019 will also bid adieu to us. Just one more year and then a decade will be over. Have you realized? If not, this is the time you need to realize that over the decade we have witnessed several technological up-gradation, changes in digitalization trends and marketing policies. In […]

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Social Media & Marketing

What it Takes to Run a Successful Content Marketing Campaign?

With the rise of the Internet, businesses and companies looking to promote their products and services online started searching for the best new method to engage with their audiences. After trying several methods which didn’t seem to be so successful, they decided to give content marketing a chance. And today, content marketing is the world’s […]