5 Expert Tips to Boost your Customer Engagement on Amazon

Excellent customer engagement is one of the best practices to keep your Amazon business successful. Customer engagement has the aim to build a good relationship with your customers for them to support your products continually. It is mainly in the form of building brand equity or brand loyalty among your customers. This goes beyond not […]

Social Media Marketing Trends Digital Marketers Should Watch Out For In 2020

The number of people using social media is constantly on the rise and has grown substantially over the past few years. According to We Are Social and Hootsuite’s latest collection of Global Digital reports, the social media users worldwide have increased by 9% since 2018 to a total of 3.5 billion. Considering that approximately 45% […]

How to Establish an Effective Instagram Marketing Strategy?

With over 1 billion monthly active users, Instagram is an absolute goldmine for businesses of all sizes. From community management to social selling and loads more, there’s a reason why Instagram is the biggest social media network on the planet amongst consumers and business. Because of this, you can’t afford to use Instagram and just […]

What makes social media marketing so important?

Our daily lives are dominated by various social media handles such as Facebook, Twitter, LinkedIn and Instagram. Important political leaders such as the U.S. President use Twitter to interact with their citizens. Students use LinkedIn to search for jobs or connect with prospective employers. Travel and food bloggers use Instagram to post photos from their […]

4 Mistakes That Can Wreck Your Social Media Marketing Campaigns

Navigating the social media marketing (SMM) world isn’t as complicated as you might think. That is, if you know how, when, and what to say and do to generate the results you want out of your marketing campaigns. However, despite the straightforwardness of implementing a successful marketing campaign, no one is immune to committing social […]