During 2020, work life changed for millions of people around the world. Small and large businesses alike turned to remote work days to protect their employees and clients from the pandemic while maintaining profits to the best of their abilities. Many of these companies have decided to continue with remote work options even after it […]
The organizations today are getting flooded by humungous amount of data which consists of Customers’ data, feedbacks, money etc. In order to render them in a form which is simple and easy to understand, data science performs a significant role. The field of data science deals with gathering useful and valuable perceptions out of the […]
Marketing has been through a lot of eras: from the mass-marketing era to digital marketing, and now data-driven marketing. In the age where data is much easier to collect and cheaper to host, small businesses are busy finding ways to leverage their comprehensive data analysis for the best marketing insights. Big data, surprisingly, is well-suited […]
A popular American Guitarist Dick Dale once said, “if you want someone to love you forever, buy a dog, feed it, and keep it around.” As a pet owner, I must say I can totally relate to Dale’s quote. A dog or a cat can easily be one of the greatest roommates you will ever […]
Have you considered using competitor research to grow your company? In the business world, it’s tempting to go it alone. But don’t underestimate the importance of knowing your competitors! Why is competitor research so important for your company? How can you do it right? Here’s exactly what you need to know. Why Don’t Businesses Do […]
What is IoT? Internet of things is a technology via which, a network of interconnected smart devices can ‘talk’ to each other and can be programmed to do various tasks. Our smart homes are due to IoT technology, which enables IoT devices like smart alarms, intelligent switches, sprinklers, thermostats, and other tools to connect with […]
Digital marketing is a new type of advertisement in which most or all of the company’s marketing efforts are performed using digital channels. It allows SEO professionals to maintain a constant two-sided personalized dialogue with each consumer and sell them products and services easily. All companies strive for rapid growth. For this, they develop and […]
A small business firm requires a competent website marketing strategy! Today, the internet has significantly modified the way the majority of businesses are creating and promoting their brands. Also, customers today want to engage with brands online and then arrive at a purchasing decision. Based on a study by Business Insider, about 40% of the […]
Customers’ are very important for businesses of all sizes because they are the ultimate rulers to determine the fate of a business. In order to win the trust and loyalty of your customers, it’s a high priority for businesses to keep them satisfied because happy customers’ always show interest in repeat purchases and spread the […]
Many startups in the modern world tend to fail because they don’t plan costs around supply chain, logistics, and getting the product to the market. Without understanding your expenses and making the plan based on that, you won’t be able to do business correctly. In this article, we will show you seven steps on how […]