The role that content plays in marketing cannot be stressed enough. Content marketing is an effective way of acquiring new customers as well as retaining them. It is also a great way for companies to brand themselves. By using the right content strategy, your startup can quickly increase conversions and sales. That is why up […]
The Best Applicant Tracking System for little Businesses comes into play once you can’t afford a Hiring manager or an entire Hiring team for your small business. A majority of companies – of all sizes – mostly have the thought of your time and energy being spent in hiring for an open position. Yet, it’s […]
Attracting and holding the right talent is an area of perennial concern, no matter what the nature and extent of a business. Whether you’re a newly-hatched garage start-up or a legacy organization sprawled over several continents, recruitment and staffing represent a large chunk of your budget. Recruitment websites have gained enormous popularity in recent times, […]
Introduction Jeff Bezos once said that the competitor’s margins are something to look for. Because for him, that is the place where he aims to make a profit. It has certainly stood true for Amazon Web Services (AWS). Amazon found that margin in the Ecommerce business, and we all know how well Bezos is utilizing […]
To ensure you have a successful and profitable business, you must know different tactics and approaches that will work best for you. This can only be achieved with the help of Inbound Marketing Strategies. Having a detailed understanding of this strategy is crucial for the growth and success of your business. Using and implementing this […]
Advertising is the foremost step in the success of a business. When you can’t reach out to the exact customers, you can never make it profitable. Being able to gather an audience makes the initial mark of a business’s success. One of the best ways to get noticed by customers looking for the product or […]
The workplace is an ever changing area and more decidedly so due to coronavirus. Here are seven reasons why this pandemic will enhance future remote work opportunities for many. Time Much like virtual tours in real estate save time for everyone involved, the same goes for remote work. There are many ways working hours are […]
Joining Bain and Company, one of the largest and prestigious management consultancies, is every fresh graduate’s dream. So, you would have to do a lot to land the interview, let alone get the job. And the interview itself is another thing. But don’t lose hope, just yet. If you have the determination and prepare well, […]
In a world where online marketing is King, copywriting is the Queen. As mind-blowing as this might sound, globally, more people now own a cell phone than a toothbrush. That’s a whopping 52% of the world’s population. 2.87 billion of these cell phone users own a smartphone. This points to one logical fact: it’s easier […]
The pandemic has affected all types of businesses, from oil companies to small coffee shops around the corner of your house. Right now, approaches to branding, PR, marketing, and buying habits are changing. They become more rational and conscious. In this article, we decided to figure out how the coronavirus pandemic is changing social media […]