How are you using content writing in your digital marketing strategy? What types of content do you use and is it reaching your audience? In the world of digital marketing, content writing is key. It is said that “content is king.” In this article, we will explore content writing and different types of content writing. […]
It’s not easy to find an effective email marketing style. Many people aren’t persuaded by modern email marketing strategies. Your marketing approach may be exceptional, but a few factors could prevent your work from reaching its full potential. Here are 5 ways you can increase the effectiveness of your email marketing. Keep It Simple There […]
Written content is one of the most essential parts of digital marketing strategies most brands and companies develop and follow. While video content dominates the marketing industry, the written pieces are also important for those who still prefer to read and for search engines, of course. Below we have gathered 15 effective and actionable tips […]
They say that the very first marketing email was sent in 1978, and it brought $13 million through sales. Since then, it has become one of the most commonly used marketing tools. Emails remain an effective way to build an authentic connection with your target audience, which can make your business thrive. Email marketing is […]
Copywriting is a budding space in what is now being called a gig economy, and it has a plethora of employment opportunities in the UK. Firstly, let’s get to comprehend this term as to what it means. Copywriting is the art of writing a copy (i.e. content) that is used for sales, marketing, and advertising […]
Both social media marketing and email marketing can be incredibly effective. However, combining the two will be even more useful for your overall digital campaign. Here is how a combination of social media and email marketing will bring incredible results. #1 Links First of all, you need to add links. These links go both ways. […]
Kudos to you. You’ve developed a new product you know everyone needs, and you’re proud of your accomplishments. You’ve put together a Facebook business page, a business plan, and have attracted a small following. Your friends and family think your new product is spectacular, and they’re sure it’s going to be a hit. The problem […]
In email marketing, the subject line is extremely important because it’s the first thing people are going to see. In fact, 47% of email recipients open an email just because of its subject line and 69% report an email as spam based on the subject line. If you can’t get people to open your email, […]
If you follow Brian Dean on Twitter or comprehend his SEO know-how, you would have heard of the 80-20 rule of a balanced proportion between writing and promotion. It’s not only me, but all preeminent marketers live by this rule. Even Derek Halpern has the same secret – the 80/20 one. The valuable lessons from his writing: […]
The beginners in the content writing industry often assume that the business is all about fillers. They are supposed to write as much text as possible on a given topic, so they use more words to express an idea or thought. That’s not how things are done. The average Internet user has an impressively low […]