The holiday season is officially here, and this year it promises to be unlike anything we have experienced before. The 2019 holiday season sales benchmark was overshot by half a billion dollars in May 2020, or after the first three months the global pandemic had struck. If this trend persists, the close of this year […]
What happens when a user signs up for a product or service? A lot many businesses are of the impression that the moment the customers sign up is when they have won over the customer. However, conventional wisdom suggests the contrary. Did you know that 55% of customers return a product because they don’t understand […]
Nowadays, every company has a social media presence or they’re in the process of establishing it. Social media has become essential for businesses, mainly because it’s one of the best channels for creating business visibility and awareness, as well as building a relationship with the target audience. However, engaging the audience effectively on social media […]
There are many factors that impact SEO performance. Web hosting is a major one. Search engine optimization is one of the pillars of digital marketing. Along with numerous other digital marketing techniques the likes of email marketing, social media management, search engine marketing, and more, SEO creates the foundation for online brand visibility, reputation, and […]
If there is anything that the modern business leader fears in this social media driven world, it’s the possibility of receiving negative reviews on social media and other relevant platforms. Quite simply, a negative review can make or break your business, especially if you’re operating solely in the digital realm. Accumulate enough negative reviews without […]
How can your business keep expanding your customer base and increasing your sales and profits? Is there any formula for this? Can you achieve this aim by consistently offering high-quality products? There is only one answer to all these questions. Unless you ensure customer satisfaction, you will never be able to achieve these aims. Simply […]
Customer service is a term which has become intrinsic in any industry, be it IT, Digital Marketing, Hotel Management, Education and so on. While crowded hospital wards or anxiety-driven operation theatres may not be the first thing that comes to your mind when you think of customer service, recent surveys have shown the importance of […]
Customer intelligence, in short is the process of gathering and analysing information regarding customers, and their details and activities, to build deeper and more effective customer relationships and improve decision-making by vendors. This gathering of data can be done through various means – feedback, survey, Social Media listening, website tracking, etc. Today with smarter tracking […]
Excellent customer engagement is one of the best practices to keep your Amazon business successful. Customer engagement has the aim to build a good relationship with your customers for them to support your products continually. It is mainly in the form of building brand equity or brand loyalty among your customers. This goes beyond not […]
Venturing into ecommerce or the internet business is a great deal at this era and day. Many companies are reaping big from online businesses, which clearly show the abundant opportunity that the internet offers. However, you need to learn how to keep your business on the top and on the right path for your customers […]