Just two months to go and 2019 will also bid adieu to us. Just one more year and then a decade will be over. Have you realized? If not, this is the time you need to realize that over the decade we have witnessed several technological up-gradation, changes in digitalization trends and marketing policies. In […]
In the business world, when many entrepreneurs launch their very own startups, they may feel excited. Most probably, that’s because they’re unprepared for properly marketing it, they don’t have much knowledge of marketing (traditional & non-traditional), don’t have business experience. This is what the best digital marketing companies would advise to you. When you enter […]
Personalization is an effective tool that has been used to market product and services over the years. Personalization makes customers feel valued and it helps them identify with a certain brand. For email campaigns, studies show that the emails that were personalized achieved higher click through rates than those that were not personalized. This goes […]
An effective email marketing strategy is very important to accomplish your whole marketing objectives. It provides countless opportunities to the smart marketers seeking to expand their audiences or targeted customers. According to the current survey, nearly 93% of B2B marketers use email marketing to distribute their content. Email marketing is an effective way to assist […]
Today, there exist many Data-rich organizations which have spent huge investments, a significant time for building and handling CRM systems. But out of many, only very few organizations have identified their customers and grouped related info of each customer under “Single Customer View”. Besides, a considerable per cent of other companies hasn’t achieved Single Customer […]
Today’s rapid developments and advancements in technology no longer apply to just medicine and engineering, nor does the ability to reap its benefits only apply to large corporations. In a world where we are all connected through the internet, vast amounts of data exist, and along with it has come legions of resources to digest […]
Most companies want to dive into 2019 with a new approach that will make them more profitable – these companies naturally also include firms in the IT industry. It doesn’t matter how technologically advanced you may be, if you do not have a viable and strategic marketing plan then you will not reach your full […]
If yours is an online business, you will have to get involved with website SEO. Known as Search Engine Optimization, SEO is essential to ensure that your website gets noticed. It will help your site rank high in the search engine results and gain extra visibility. SEO is a continuous process! And the results take […]
Social media is a powerful tool in your advertising arsenal. If you can use social media correctly, you can easily create a strong connection with potential customers. Marketers may make a mistake of diving in the pool of social media without a precise plan. Without a plan, this is a total waste of your time […]
Have you ever asked yourself whether your marketing efforts are enough? The chances are that you are one of those companies that are “too aware” of the fact that we live in a digital era, so all your efforts are focused on online marketing. There is no doubt that digital marketing has great power and […]