With most company events going virtual in the era of Covid-19, keeping your audience engaged has never been more challenging. People tuning in from home have more distractions that can tear their attention away from your event. Fortunately, there are several strategies you can rely on to boost audience engagement. The team at Purple Patch, […]
Introduction Imagine entering a world where the lines between digital and physical media are blurred, allowing your brand to engage with customers in a setting where the only constraints are your imagination. Greetings from the metaverse, a new frontier in consumer engagement that is quickly taking the lead. The global metaverse revenue opportunity is expected […]
There is a distinct group of people who stand out in the broad field of public speaking, not only for their eloquence but also for their capacity to uplift, inspire, and spark change. These are the keynote speakers. A guest of honor does more than just give a speech; they also establish the mood, offer […]
Hiring a community manager for your Non-Fungible Token (NFT) project in the decentralized web3 space is a crucial step towards building a thriving and engaged community. Why? It’s this person or group of people that can share your vision at scale, and recruit new users to your platform that can ultimately make or break your […]
Artificial intelligence is one of the technologies that are changing investing. Traders who rely on these tools have boosted their returns on investments. This is through the diversification of their investment assets. Software and apps help them know how best to diversify their portfolios. But knowing the software to use as a beginner investor can […]
Whether large scale or small scale, many businesses want to market their services or products to a larger number of consumers to achieve maximum profit scales. With the help of event marketing, companies have a chance to push their brands to success. Event marketing involves a lot of things, including brand exposure. What Event Marketing […]
There are plenty of reasons email marketing is still an effective strategy. . We have over four billion email users around the globe—far more than Facebook and Twitter users combined. In other words, more than half the world’s population has access to email accounts they check regularly. It makes email marketing a gold mine for […]
Information technology is a continually evolving field. Whether you run a billion-dollar gas company with multiple job sites or a single office operation in a small town, you need to make sure your IT system is updated. A current system will help your business run more efficiently. It can also eliminate redundancies that can occur […]
The second wave of the COVID-19 pandemic is coming to an end in most countries. Although the consequences are still vague, there is a clear difference between pre and post coronavirus in the business world. Uncertainty surrounds the global economy and industry. As most companies reopen, employers have started adapting to profound changes and preparing […]
Snapchat, Instagram, Twitter, Facebook, TikTok… The list of social media platforms is endless. And the world has fallen prey to them all. As of January 2020, there are 3.80 billion social media users worldwide. That’s a more than 9% increase since last year- amounting to 321 million new users. Moreover, on average, a person spends […]