4.70 billion people around the world now use social media which makes up half of the world’s population. These jaw-dropping stats show us how many people have moved onto a digital platform. Everything around us has been digitalized whether social interactions, events, or businesses. Social media has become an indispensable tool for businesses, offering a […]
There are plenty of reasons email marketing is still an effective strategy. . We have over four billion email users around the globe—far more than Facebook and Twitter users combined. In other words, more than half the world’s population has access to email accounts they check regularly. It makes email marketing a gold mine for […]
Dynamic content is closely related to personalization. It provides its most visual implementation. Being changeable content (text, image, video), it is able to adapt to the priorities and characteristics of the user. This is probably why 65% of marketers consider it the most effective personalization solution. Therefore, we decided to tell you how to implement […]
Both social media marketing and email marketing can be incredibly effective. However, combining the two will be even more useful for your overall digital campaign. Here is how a combination of social media and email marketing will bring incredible results. #1 Links First of all, you need to add links. These links go both ways. […]
It is famously said ‘money is in the list’ and as a business owner or digital marketer working on your client’s project you would constantly be looking out for new ways to build your mailing list. Traditionally most businesses would use their static forms on their websites to build email lists. Though rewarding this strategy […]
Marketers who work day in and day out promoting their business on different platforms have the only goal in mind and that is to drive their user engagement. No matter what the platform or channel is, whether it is offline or online, the effort always is to drive more customers and clients to the brand. […]
Twitter is a powerful platform to share content, engage with your audience, and build your brand. But with over 500 million tweets sent per day, it can be challenging to get your tweets noticed. The key to success on Twitter is learning how to effectively promote your tweets to maximize reach and engagement. In this […]
Marketing is the order of the day. It is an absolute necessity for any organization or business venture to flourish and reach the pinnacle. Almost every industry engages in marketing in some form or the other, and real estate is no exception in this category. One aspect of marketing that has gained a lot of […]
Imagine walking into a store where everything is made just for you. That is the current state of AI-powered hyper-personalization potential in digital marketing. You are now the VIP, with every digital interaction tailored to your individual tastes and habits, rather than just a face in the crowd. This is clearly a change in the […]
No matter what sector of the construction industry you exist in, you’re probably aware of how highly competitive the market can be. From roofing contractors to landscaping professionals, there are tons of construction businesses that are all constantly vying for the attention of homeowners and property managers. And while traditional marketing methods still generate results, […]