The Do’s and Don’ts of Using Pinterest for Business

Do you want to know how to use Pinterest to market your business? If so, you’re in the right place. Pinterest is a unique social media marketing platform. In fact, technically speaking, it’s not a social media channel at all. It’s a digital scrapbook, or social bookmarking, site. It’s also a search engine much like […]

Démarrage d’une entreprise: What Else Can You Do With an Entrepreneurship Degree

There are at least two major misconceptions regarding entrepreneurship degrees that negatively impact the decision-making process of so many people. First is that this type of institutions serve no purpose because someone with an entrepreneurial spirit has not much to learn in school past secondary education (which is wrong). Second is that entrepreneurship degrees serve […]

Entrepreneurship: The way to eliminate unemployment and escalate economic development

Increasing population has increased the problem of unemployment, and the unemployed youth means the low economic development of the nation. Due to various reasons, poverty level always remains beyond the stipulated line. So, the government encourages the small and medium enterprise to eradicate the poverty. Medium and small businesses are the spine of every nation’s […]

How SMEs Can Utilize E-commerce to Become More Competitive?

Most small and medium enterprises (SMEs) are resorting to e-commerce as a way of modernizing their operations and expanding their market outreach while minimizing the operations costs. The internet, especially the use of social media, has helped SMEs to fight competition from multinational companies that have huge financial resources at their disposal to withstand stiff […]