A personal branding consultant takes over the most important aspect of your business; brand reputation. If you are struggling with: Understanding what your business should be known for Knowing what to cover in your marketing campaign Differentiating yourself from competitors Attracting the right clients Positioning yourself in your niche Personal Branding Consultant vs Other Personal […]
Who rings a bell when you hear that sentence? Indeed, if you haven’t been hiding in a cave somewhere, Simon Sinek is the person who rings a bell. Why? In 2009, he promoted the idea of asking the right inquiries that start by posing for what reason. “For what reason are certain individuals and associations […]
As Wassily Kandinsky once stated, “Colour is a power which directly influences the soul”. This underscores the idea that colour, omnipresent in our visual world, transcends mere aesthetics. It emerges as a dynamic communication tool with the remarkable ability to signal action, influence mood, and even evoke physiological reactions. The scientific exploration of colour psychology, […]
Your personal brand is as important as your organization’s brand. It can account for as much as 90% of the impression that others get of you. That’s why it is so important to make sure that your personal brand resonates with those who view it and makes an impact on them; through every channel, interaction, […]
Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]
The last few years have seen businesses strive and focus more on branding-related aspects. This is a significant shift from a stage where the businesses’ products and services were boosted through marketing and advertising. With the coming of the digital age, brands realized that new-age platforms can help give their business an individual personality. They […]
Any company that aims at standing out in their niche market must ensure that they have the best team on board. With the right people for the job, a business can easily maintain perpetual growth and create new avenues for revenue generation. Still, unlike back in the yesteryears, it has become increasingly easy for people […]
One of the most critical aspects of having a coherent vision for your company is by developing the company’s identity in the right way. If you’re a smaller company, then having the resources and budget to devote time to brand design can be difficult. Since most business owners aren’t artists, they need to look into […]
Smart business branding is crucial today to attract attention from the competition. You have to be distinct, or you’ll be lost in a sea of firms available. What’s more, your brand name needs to target the best customers and focus on an audience that will certainly benefit most from your services or products. Finally, your […]
“Mere color can speak to a soul in a thousand different ways” This quote by Oscar Wilde speaks volumes about the topic, which is how colors can impact your web design essex. Being web developers, your primary job is to make sure that every website that we create brings out the right message in the […]