Consumers increasingly expect up-to-the-minute information and this need is putting stress on existing data infrastructures. Businesses struggle to know how to extract useful business insights from the increasing amounts of data they collect. Mobile devices and the Internet of Things (IoT) are fuelling the need for real-time analytics where businesses can react to data soon […]
As a new e-commerce site, you must understand the dynamics behind Minimum Advertised Price or MAP pricing. There are various business and legal issues that you need to understand when running your new site to ensure everything goes on smoothly. You need to know about the various violations and the penalties they incur. Trade Vitality […]
As online retail stores increasingly become the destination of choice for many consumers today, pricing strategies must be effectively managed across all channels to ensure fairness across board. With retailers struggling to boost traffic to their online store, many have adopted aggressive price points to attract their ideal consumer. This practice has led to lower […]
In marketing, there is no easy one-size-fits-all solution. Different products need different strategies to maximise conversions. For example, there is a difference between marketing an iPhone and marketing insurance. So whether you sell products, services, or both, in this article, we set out the difference with the aim of helping you market your business better…Let’s […]
So, you’ve always been fascinated by the underwater world and have a deep passion for scuba diving. You dream of sharing this incredible experience with others while running your own business. Well, starting your own scuba tour business can be an exciting and rewarding venture. In this article, we’ll guide you through the essential things […]
No firm is too big or too little to benefit from good IT services and systems. As a result, strong and trustworthy IT services help organisations remain competitive, regardless of whether they employ in-house information technology experts or outsource their technical support. The latest technological advancements and a constant focus on modernising existing computer systems […]
Uber was the harbinger of the on-demand revolution and it still continues to exert its dominance in the field of on-demand transportation not only in the United States but even globally. There have been instances of the local operations of Uber having been acquired by a few competitors and there are instances of peaceful coexistence […]