In digital marketing, specialists and generalists play distinct yet crucial roles. Among these roles, Email Marketing Specialists and General Marketers stand out as key players, each with unique skill sets and responsibilities. In this blog post, we will try to understand the critical disparities between these two roles, shedding light on the skills required for […]
No matter what sector of the construction industry you exist in, you’re probably aware of how highly competitive the market can be. From roofing contractors to landscaping professionals, there are tons of construction businesses that are all constantly vying for the attention of homeowners and property managers. And while traditional marketing methods still generate results, […]
Conversions, conversions, we need more conversions!! As business owners and digital marketers, we always look for ways to increase our site’s conversion rate. Specialists from Askflow are ready to share their expertise with us Few tactics are as controversial as Pop-ups, but love or loathe them; pop-ups work!! Klaviyo analyzed over 80,000 businesses and found […]
Artificial intelligence (AI) has become a staple in marketing. If you haven’t jumped on board yet, it’s time to ask yourself “Why not?”. To kickstart your journey, I’ve compiled a list of 15 essential AI tools in this article. These innovative tools should be part of your business game plan, especially if you’re aiming to […]
Introduction Email marketing is a powerful tool for businesses to connect with their audience and drive success. As a business owner or marketer, you may need help to create, send, and track successful email marketing campaigns. But are your Email marketing campaigns difficult to manage and can become overwhelming for one person to handle effectively? […]
In the vast landscape of digital marketing, one strategy has stood the test of time and continues to deliver impressive results: email marketing. With its ability to engage and connect with audiences on a personal level, email marketing remains a crucial component of any successful marketing campaign. At the heart of every successful email marketing […]
Making the most of digital marketing is the key to maintaining an edge in a competitive industry. As more innovative technology becomes available to cope with the constantly changing demands of consumers, it’s crucial to maximize campaigns to stand out and gain a better return on investment (ROI). Sadly, it can be difficult for many […]
As the name suggests, the landing page is the place where a visitor “lands” after clicking your link. Technically, it could be for anything—a blog post, a product page, a home page. But, usually, especially if we’re talking about a marketing landing page, it needs a clear purpose. The landing page is there to convert […]
The role that content plays in marketing cannot be stressed enough. Content marketing is an effective way of acquiring new customers as well as retaining them. It is also a great way for companies to brand themselves. By using the right content strategy, your startup can quickly increase conversions and sales. That is why up […]
Every successful business has top-of-the-line marketing strategies. It may take hundreds of efforts to develop the best plan to lead an organization to success. Verbally convincing your team that you’re putting in the work isn’t enough to prove how the strategy will create magic in the marketing process. That is why experts say preparation is […]